DOOH Advertising

Vistar Media boosts Singapore team with new hires

Photo: Vistar Media

April 28, 2026

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Vistar Media, a provider of technology solutions for out-of-home media and part of T-Mobile Advertising Solutions, has made three new appointments in Singapore as the company continues to expand its presence and support growing demand for programmatic digital out-of-home across Southeast Asia.

The appointments are Haravin K as senior business director, Dawn Neca as account director and Tissany Tan as account executive, according to a press release.

"The momentum in Singapore and across Southeast Asia is undeniable," Kevin Smyth, commercial director, Southeast Asia at Vistar Media, said in the release. "There is a clear appetite for more sophisticated pDOOH execution, and with the right technology and creative now coming together, this is the right time to help scale the channel across the region. We are seeing strong demand from brands for high-quality, accessible creative, and by pairing that with best-in-class technology for planning and executing pDOOH, we can make it easier for buyers to move into programmatic and focus on the moments that matter. Most importantly, we have built a team with the experience, passion and drive to support clients, educate the market and help move the category forward."

Haravin K brings more than a decade of experience in digital advertising and adtech sales. Neca brings nearly a decade of experience in programmatic advertising, including roles at Amobee, iPinYou and The Trade Desk. Tan will support client partnerships and campaign delivery.