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DOOH Advertising News & Media

Health care marketing firm prescribes ScreenScape digital signage

August 6, 2013

Two Yellow Boots, a marketing solutions company specifically focused on the challenges facing healthcare providers, announced today that it has chosen…

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Digital billboards here to save the day (Commentary)

They may not be able to get your cat out of a tree, but digital billboards are taking on a superheroic role across the U.S.

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RMG announces pricing of public stock offering

August 2, 2013

Digital signage solutions provider RMG Networks Holding Corp. recently announced that it has priced an underwritten public offering of 5 million shares of…

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Monster Media gobbles up LocaModa for social media/DOOH integration

July 31, 2013

Monster Media, an interactive technology provider and designer of digital out-of-home advertising solutions, has acquired the assets of LocaModa Inc., a…

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Penn Station digital signage rollout includes 126-inch NanoLumens LED display

July 31, 2013

LED digital signage display provider NanoLumens announced that the recent digital out-of-home network rolled out by CBS Outdoor at New York City's Penn Station…

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Former Time Warner exec named president of CC Media, CFO of Clear Channel Outdoor

July 30, 2013

CC Media Holdings Inc. announced today that media and finance executive Richard J. Bressler will become president and chief financial officer of CC Media…

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Penn Station digital signage network goes live

One of the busiest transportation hubs in the country gets kitted out with a new DOOH network from CBS Outdoor.

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Another digital signage don't: The wrong QSR

by Christopher Hall — w, t

It's funny to me how something will come up repeatedly in conversations with different people, then pop up in real life, too.

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4K digital signage landing in Delta Sky Clubs

by Christopher Hall — writer, self

A new 4K ultra-HD screen DOOH network from RMG is flying into Delta Sky Club lounges across the U.S.

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Clear Channel Airports launching in-airport digital signage TV channel

by Christopher Hall — writer, self

CCA, connectiVISION and Harris Broadcast have teamed to create digital signage-based TV network in U.S. airports.

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Google Play mashes up NFC, digital signage in Australian airports (Video)

July 18, 2013

Travelers passing through the Sydney, Melbourne and Brisbane airports can take control of digital signage screens promoting the Google Play Store — and…

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JCDecaux lands DOOH deal in Abu Dhabi airports

July 18, 2013

Outdoor advertising company JCDecaux SA recently announced that its subsidiary, JCDecaux Out Of Home FZ-LLC, has been awarded an exclusive 10-year contract…

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Audience company launches 'programmatic' buying solution for DOOH networks

July 18, 2013

Audience buying company Xaxis recently launched Xaxis Places, a new programmatic platform that allows advertisers to buy digital out-of-home ad…

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Canadian theater chain trying to buy digital signage networks company

July 17, 2013

Toronto-based Cineplex Inc. today announced its offer to purchase EK3 Technologies Inc., a London, Ontario-based, digital signage and in-store digital…

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GoGo Cast launches new digital signage offering

July 15, 2013

GoGo Cast Inc., a global provider of dynamic content and digital merchandising in the place-based digital out-of-home space, announced today that it has…

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Digital signage celebrates Independence Day (Video)

by Christopher Hall

Digital billboards across the country led viewers in refrains of 'The Star-Spangled Banner' over the holiday weekend.

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3D digital signage firm nabs former Dentsu COO as CMO, head of 3D DOOH subsidiary

July 3, 2013

Magnetic 3D, provider of autostereoscopic, "glasses-free" 3D displays and digital signage solutions, recently announced the appointment of Vincent Legg as…

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APN launches digital billboard in New Zealand

July 3, 2013

APN Outdoor said it "switched on a New Zealand first" earlier this week in the central business district in Auckland, New Zealand, with the lighting of the…

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Mobile-controlled Minions drive DOOH campaign for 'Despicable Me 2' (Video)

Digital signage and mobile combine for toe-tapping ad campaign ahead of movie release.

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StrandVision enhances 'proof of play' for cloud-based digital signage software

June 26, 2013

StrandVision Digital Signage has enhanced its digital signage "proof of playback" feature for its electronic signage customers, the company announced. Proof of…

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