AUO acquires ComQi to address market demands

by Bradley Cooper — Editor, Connect Media

A recent major digital signage acquisition aims to address a key market concern: the need for a one stop digital signage solution.

How to deliver dynamic creative content

Originally used in display advertising, dynamic creative is simply another term for personalized content, where the content of an ad is matched to the active…

3 ways airports fly high with digital signage

by Tegan Worrall — Creative & Marketing Manager, CV Media & Signage

With customer experience remaining the primary focus, airports are capitalizing on the opportunities to provide efficient messaging. Airport are using digital…

3 ways digital signage can improve communication at the workplace

by Bradley Cooper — Editor, Connect Media

It's easy for your employees to forget important work emails. Perhaps a better way to get your employees to notice your messages is with digital signage.

NJ Transit and Intersection deploy interactive digital signage kiosks

June 4, 2018

Intersection, a smart cities company, recently deployed its IxNTouch interactive information kiosks to rail and light rail station platforms in the NJ Transit.

Smart cities deliver improved quality of life

by Bradley Cooper — Editor, Connect Media

Cities around the globe are adopting smart technologies. New York City, for example, deployed Link NYC kiosks, which offer Wi-Fi services and advertisements to…

How to measure digital signage ROI

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Measuring ROI for digital signage can be very challenging. But there are ways to measure its overall effectiveness.

3 digital signage advertising lessons

by Bradley Cooper — Editor, Connect Media

If you want your digital signage advertising to be successful this year, you need to know your audience, your engagement goals and your platform.

Cannabis dispensaries get the munchies with POS-integrated menu boards

by Bradley Cooper — Editor, Connect Media

Marijuana dispensaries are starting to use digital menu boards in greater numbers. One solution lets them integrate their POS system with menu boards to keep…

Will blockchain revolutionize DOOH?

by Bradley Cooper — Editor, Connect Media

Blockchain, blockchain, blockchain...the word is almost inescapable in today's media frenzied world. The technology has the capability to bring enormous…

Polaris transforms retail experience with interactive digital signage

by Bradley Cooper — Editor, Connect Media

When Polaris discovered its retail experience fell short, it turned to interactive digital signage to craft a more successful experience for customers of its…

6 effective digital signage uses for the parking industry

by Daniel Waldron — Copywriter, Armagard Limited

Digital signage for car parking facilities is a relatively untouched goldmine, brimming with the potential to enhance the customer experience, exploit new…

FDA regulations open door for menu board innovation

by Bradley Cooper — Editor, Connect Media

The FDA recently put its foot down on menu labeling regulations for restaurant chains with 20 or more stores. Although many restaurateurs have dreaded this…

Uniguest acquires Onelan

May 8, 2018

Uniguest, a Nashville based cybersecurity technology specialist, has acquired Onelan, a U.K. based digital visual communications company. Onelan specifically…

UniversusDX and Reflect partner to offer digital car dealership makeover

May 8, 2018

Universus DX and Reflect have entered a strategic partnership to provide autom­­­­­­­obile dealerships digital content and media programs. The two companies…

4 digital advertising trends to watch

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

Each year, the world of digital advertising transforms. The truth is that it's transforming all the time, but taking stock each year is a convenient way to…

Heathrow Airport celebrates "May the 4th" with Star Wars destinations

May 4, 2018

May the 4th is often celebrated by Star Wars fans with the phrase, "May the 4th be with you." Heathrow Airport in London by updating its digital signage with…

Allure completes menu board optimization pilot

May 4, 2018

Alure, a Christie company, recently announced the results of its pilot solution for transaction analytics and menu board optimization. The company worked with…

Digital signage makes government services great again

by Bradley Cooper — Editor, Connect Media

It's no secret that an average citizen usually isn't thrilled to visit a government office. Between confusing requirements and long wait times, it can be a…

AdMobilize's analytics system now available for IAdea media player

May 3, 2018

AdMobilize has integrated its Audience Analytics System into the IAdea XMP-7300 media player. The solution can track ad performance, customer engagement…