Top 5 digital signage stories: June 2018

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Readers of Digital Signage Today kicked off the summer by reading stories on smart cities, corporate communication and how to measure digital signage ROI.

The best content is local

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Some thought needs to be put into localizing messages for each specific location. What do these people need to know? What will engage and interest them?

DOOH campaigns deliver better sporting experiences

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Sporting venues have been using displays for a while now to showcase the scores and capture big plays. Some venues, however, are beginning to look at other…

3 ways cloud-based CMS can boost customer experience

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many companies are beginning to utilize cloud-based content management solutions to manage their digital signage content. In some cases, a cloud-based system…

Kwik Trip partners with AV company Federal Heath to integrate CMS and digital signage

July 11, 2018

Kwik Trip, a retail chain based in Wisconsin and Minnesota, recently selected Federal Heath, an A/V company, to deploy digital signage at its locations.

Human imaging tech about to revolutionize digital signage

by Ben Wheeler — President, KioskGUY.COM

Biometric identification represents one of the most promising technologies for digital signage, self-service kiosks, thanks to the speed by which sensors are…

Love's, Sodexo share digital signage, kiosk lessons

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Given the customer benefits that kiosks and digital signage can deliver for retailers, the challenges that oftentimes accompany these deployments are an…

Augmented reality bus shelter boosts awareness for TV show

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It's no surprise that it can be difficult to draw a consumer's eye away from their cell phone, especially when they are out and about. One way advertisers are…

5 ways digital signage can help retailers retain customers

by Jeff Hastings — CEO, BrightSign

Big legacy brands like Sears and JC Penny are dramatically scaling back their storefront presence, while retailers like Toys R Us are shuttering altogether.

LinkNYC delivers better quality of life with digital signage, Wi-Fi

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents

ICX Summit exhibitors display tech innovation

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

One of the highlights of this year's ICX Summit in Dallas was the wealth of innovation on display at the ICX Discovery Zone, where attendees received hands-on…

Digital signage shouldn't neglect employee engagement

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

When businesses think about digital signage, they often think of it as a customer-facing tool, not a tool to engage employees. The reason for this is that most…

Case Study: Sprinklr Installs Peerless-AV® Video Wall Mounts

Peerless-AV® helps global brand wow customers with installation of large video wall in NYC headquarters.

Presented by Peerless-AV

AUO acquires ComQi to address market demands

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A recent major digital signage acquisition aims to address a key market concern: the need for a one stop digital signage solution.

How to deliver dynamic creative content

Originally used in display advertising, dynamic creative is simply another term for personalized content, where the content of an ad is matched to the active…

3 ways airports fly high with digital signage

by Tegan Worrall — Creative & Marketing Manager, CV Media & Signage

With customer experience remaining the primary focus, airports are capitalizing on the opportunities to provide efficient messaging. Airport are using digital…

3 ways digital signage can improve communication at the workplace

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It's easy for your employees to forget important work emails. Perhaps a better way to get your employees to notice your messages is with digital signage.

NJ Transit and Intersection deploy interactive digital signage kiosks

June 4, 2018

Intersection, a smart cities company, recently deployed its IxNTouch interactive information kiosks to rail and light rail station platforms in the NJ Transit.

Smart cities deliver improved quality of life

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Cities around the globe are adopting smart technologies. New York City, for example, deployed Link NYC kiosks, which offer Wi-Fi services and advertisements to…

How to measure digital signage ROI

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Measuring ROI for digital signage can be very challenging. But there are ways to measure its overall effectiveness.