Customer Experience News & Media
7-Eleven boosts the customer experience with menu boards
by Bradley Cooper — Editor, Connect Media
Convenience stores typically have a transient customer that strives to be in and out as quickly as possible. In order to maximize sales, they need to have an…
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3 reasons to attend the ICX Summit
by Bradley Cooper — Editor, Connect Media
Keeping up with constant changes in technology can be a major challenge, especially when many solutions also carry a high price tag. ICX Summit can help give…
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Roti integrates Eatsa automated kitchen display, kiosk, mobile
May 22, 2019
Roti Modern Mediterranean, a Chicago based fast casual, has introduced Eatsa's customer experience technology that allows restaurants to process orders from…
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How to do digital wayfinding right
by Sean Matthews — President & CEO, Visix, Inc.
People today interact with visual information in a number of ways, and there are some simple but effective best practices you can follow during the design…
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Podcast Episode 2: Visix CEO on boosting CX with digital signage
by Bradley Cooper — Editor, Connect Media
The second podcast for Digital Signage Today tackled topics ranging from trends in the banking sector to innovative customer experience technology. Bradley…
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2 steps to delivering cutting edge content
by Bradley Cooper — Editor, Connect Media
New end users often find digital signage overwhelming given the content aspect. However, at the end of the day, digital signage's main purpose is to deliver…
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Kiosks, interactive displays are set to explode in restaurants
by Jeff Hastings — CEO, BrightSign
Despite the proliferation of digital signage in restaurants, in most cases the screens have remained behind the counter. But that's changing, and changing fast.
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NEC talks how to make digital signage pay off
by Bradley Cooper — Editor, Connect Media
How do you know digital signage will actually pay off? And how can you measure its effectiveness? Both questions depend on how well you understand your…
read nowNeonPlus survey finds 64% of customers are drawn to 'illuminated signs'
May 8, 2019
A survey by NeonPlus found that 64% of customers are more attracted by stores that have eye-catching illuminated digital signage. The company surveyed 1,00…
read nowChive TV provider Atmosphere raises $10M in funding round
May 2, 2019
Atmosphere, a provider of content channels including Chive TV, recently raised $10 million in a Series A funding round. The company will use the funding to…
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H&M enhances customer engagement with digital signage
by Bradley Cooper — Editor, Connect Media
Digital signage isn't just for pushing sales, it's also useful for crafting better customer engagement. By doing this, retailers can improve sales and create…
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2 factors to consider when designing DOOH content
by Bradley Cooper — Editor, Connect Media
Selecting the right content for a DOOH campaign is a difficult task. Whether you are running a dynamic or traditional campaign, you have to think carefully…
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What's driving the DOOH market?
by Bradley Cooper — Editor, Connect Media
In the past, DOOH was little more than taking a billboard image and importing it in a digital format. But now DOOH can deliver content that directly responds…
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Eye tracking tech delivers DOOH ads, prizes
by Bradley Cooper — Editor, Connect Media
Dynamic content has the potential to engage audiences in a deep way. Jetstar, an airline operating in Melbourne, Australia, tested out dynamic content with a…
read nowTheatre Box San Diego Case Study
Peerless-AV® Helps Theatre Box by TCL Chinese Theatre Make a Statement During its Grand Re-Opening with Digital Signage
Presented by Peerless-AV
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3 tips for successful indoor digital signage
by Bradley Cooper — Editor, Connect Media
It is one thing to understand the nuts and bolts of digital signage, such as the individual displays, media players and software packages, but it is another to…
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How to successfully use digital signage in K-12 education
by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.
Most school digital signage systems are run by admin staff who have a lot to balance. They have to handle teachers, parents and students. If used the right…
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AR, AI claim top read spots for March
by Bradley Cooper — Editor, Connect Media
The top five stories for March covered topics related to personalized experiences, virtual reality, AI and other trends in the digital signage market. The most…
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Target marketer, digital signage leaders discuss how to use big data without creeping out the customer
by Bradley Cooper — Editor, Connect Media
How do you deliver dynamic digital signage based on Big Data without creeping out customers? Target, Lamar and other companies discussed how to use Big Data to…
read nowSophatar launches proximity-based digital signage
April 4, 2019
Sophatar recently launched its proximity digital signage called ProxiScreen, which delivers dynamic content, based on customer interests, according to a press…
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