Podcast Episode 2: Visix CEO on boosting CX with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The second podcast for Digital Signage Today tackled topics ranging from trends in the banking sector to innovative customer experience technology. Bradley…

2 steps to delivering cutting edge content

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

New end users often find digital signage overwhelming given the content aspect. However, at the end of the day, digital signage's main purpose is to deliver…

Kiosks, interactive displays are set to explode in restaurants

by Jeff Hastings — CEO, BrightSign

Despite the proliferation of digital signage in restaurants, in most cases the screens have remained behind the counter. But that's changing, and changing fast.

NEC talks how to make digital signage pay off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you know digital signage will actually pay off? And how can you measure its effectiveness? Both questions depend on how well you understand your…

NeonPlus survey finds 64% of customers are drawn to 'illuminated signs'

May 8, 2019

A survey by NeonPlus found that 64% of customers are more attracted by stores that have eye-catching illuminated digital signage. The company surveyed 1,00…

Chive TV provider Atmosphere raises $10M in funding round

May 2, 2019

Atmosphere, a provider of content channels including Chive TV, recently raised $10 million in a Series A funding round. The company will use the funding to…

H&M enhances customer engagement with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage isn't just for pushing sales, it's also useful for crafting better customer engagement. By doing this, retailers can improve sales and create…

2 factors to consider when designing DOOH content

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Selecting the right content for a DOOH campaign is a difficult task. Whether you are running a dynamic or traditional campaign, you have to think carefully…

What's driving the DOOH market?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In the past, DOOH was little more than taking a billboard image and importing it in a digital format. But now DOOH can deliver content that directly responds…

Eye tracking tech delivers DOOH ads, prizes

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Dynamic content has the potential to engage audiences in a deep way. Jetstar, an airline operating in Melbourne, Australia, tested out dynamic content with a…

Theatre Box San Diego Case Study

Peerless-AV® Helps Theatre Box by TCL Chinese Theatre Make a Statement During its Grand Re-Opening with Digital Signage

Presented by Peerless-AV

3 tips for successful indoor digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It is one thing to understand the nuts and bolts of digital signage, such as the individual displays, media players and software packages, but it is another to…

How to successfully use digital signage in K-12 education

by Debbie Wilson-DeWitt — Marketing Communications Manager, Visix, Inc.

Most school digital signage systems are run by admin staff who have a lot to balance. They have to handle teachers, parents and students. If used the right…

AR, AI claim top read spots for March

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The top five stories for March covered topics related to personalized experiences, virtual reality, AI and other trends in the digital signage market. The most…

Target marketer, digital signage leaders discuss how to use big data without creeping out the customer

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you deliver dynamic digital signage based on Big Data without creeping out customers? Target, Lamar and other companies discussed how to use Big Data to…

Sophatar launches proximity-based digital signage

April 4, 2019

Sophatar recently launched its proximity digital signage called ProxiScreen, which delivers dynamic content, based on customer interests, according to a press…

Hughes Named "Top Performer" in 2019 SD-WAN Customer Success Report

FeaturedCustomers platform recognizes outstanding customer satisfaction with HughesON Managed SD-WAN

The key to customer experience is removing 'cones'

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Every business that is using technology to serve its customers, whether it is a kiosk, mobile phone or digital signage, is involved in the "everywhere…

What is digital transformation?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital transformation is an often misunderstood topic. It's not about the tech; it's about the people.

ICX Association extends Elevate Awards deadline to April 15

March 27, 2019

The Interactive Customer Experience Association is extending the deadline for submissions for its annual Elevate Awards. The new deadline is midnight on…