Digital signage finds success in gyms

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is quickly expanding into almost every space, including gyms. As clients flock to gyms to get in shape, digital signage can help keep them…

LG deploys digital signage at 125 Fareway Stores

October 24, 2019

LG Business Solutions and Adflow recently partnered with the Midwest grocery store chain Fareway Stores Inc. to deploy digital signage to all 125 of its…

IKEA measures DOOH effectiveness with Russ Outdoor

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

One great challenge with digital-out-of-home or any other form of advertising is how one can measure the true effectiveness of the campaign. How can you…

How to do menu board content right

At times, menu board content can fly by too quickly or it can be downright distracting. There has to be a better way.

Digital signage lights up with cannabis

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

As the cannabis industry grows, retail dispensaries will be forced to keep up with a very large customer base, and they will need strong technology to keep…

3 ways displays can improve a community

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is useful for more than just simple advertising. It can also help a community become a safer place, raise awareness for community issues and…

Panera to deliver keynote on CX tech

October 11, 2019

Karen Kelley, SVP and chief restaurant operations officer of Panera Bread, will share how the restaurant has used customer experience technology such as…

Statue of Liberty Museum partners with Diversified, BrightSign for digital signage experience

October 9, 2019

The Statue of Liberty-Ellis Island Foundation Inc. recently finished a $100 million beautification project on Liberty Island, including constructing a new…

Cedar Fair upgrades amusement parks with digital signage from Reflect, BrightSign

September 30, 2019

Cedar Fair Entertainment Company, owner of 11 amusement parks across the U.S. and near Toronto, Ontario, has updated its guest-facing digital signage networks.

3 ways to make digital signage..easier

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Deploying digital signage is difficult. Luckily, there are a few ways you can make the whole process a little bit easier.

Under Armour delivers DOOH campaign on First Day Free Rides

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

For students returning to school, it is absolutely crucial that they attend the first day to get the year started on the right foot. Clothing retailer…

3 ways to use digital signage

Digital signage has continually evolved over the years from VHS media players to the huge deployments we see today. Curious about the many ways in which…

NEC unveils collaboration suite for education

September 10, 2019

NEC Display Solutions of America has launched its CB Series Collaboration Suite, a out-of-the-box integrated solution for education. The series features…

McDonald's adds to tech arsenal with conversational tech acquisition

September 10, 2019

McDonald's Corporation said today it will acquire voice-based conversational tech company, Apprente, adding to its growing toolkit of customer-facing tech…

AI, personalization to drive digital signage future trends

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

As digital signage continually becomes more responsive and dynamic, it will become even more important to stay up-to-date on these trends to avoid falling…

2 reasons to wait to deploy digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage can improve your branding and messaging, but there are times when deploying more digital signage might actually hurt your store rather than…

Digital signage drives retail sales

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is quickly becoming more common in retails ranging in size from one location mom and pop stores to massive chains. However, many potential…

Crafting best practices for digital signage content, management, control

by Jeff Hastings — CEO, BrightSign

The digital signage landscape is changing. Today's deployments are large, ambitious and connected. Managing them requires new rules for network efficiency…

Popbar serves up digital signage with gelato

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

QSR Popbar has been delivering gelato on a stick since 2009 and it is now using digital signage to further boost the customer experience with traditional and…

Burger King's digital signage hits the spot

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When it comes to digital signage, I am always on the look out for good, mediocre and not-so-good examples. Then there are end users who get digital signage…