SOS partners with Ulta Beauty in smart kiosks, in-store advertising

October 24, 2023

SOS, a female-founded company focusing on smart vending machines for wellness products, has partnered with Ulta Beauty for smart kiosks in Ulta stores along…

Tata Tea Gold launches 3D digital signage campaign

October 18, 2023

Tata Tea Gold has unveiled its 3D anamorphic DOOH advertising campaign, which was developed in partnership with Laqshya Media at South City Mall in Kolkata…

Hivestack announces DOOH advertising partnership with Grupo Expansión

October 11, 2023

Global marketing technology firm Hivestack has announced its partnership with Grupo Expansión, a Latin American omnichannel media owner, for programmatic…

Boys & Girls Clubs team with Screenverse, partners in awareness campaign

October 10, 2023

Digital ad network Screenverse has announced its partnership with Boys & Girls Clubs of Greater Washington to increase awareness, donations, and volunteering…

UniLED, Geopath partner in programmatic DOOH advertising

September 20, 2023

UniLED, a DOOH software firm, has become a member of Geopath, a not-for-profit organization dedicated to providing industry-standard metrics for DOOH…

Melrose Lights DOOH space debuts in LA

September 13, 2023

LA-based OOH media sales firm Kevani has announced "Melrose Lights," a DOOH ad space measuring approximately 600 square-feet located on Melrose Avenue…

Germany enlists magicians to promote public e-waste campaign

September 7, 2023

Plan E, a Germany-based public initiative to reduce e-waste and promote environmental safety, has enlisted the aid of Berlin magicians Siegfried & Joy to…

Vistar announces retail media targeting solution

September 6, 2023

Vistar Media, a provider of technology solutions for programmatic DOOH advertising, announced today the launch of its retail media targeting solution designed…

Lamar, Vistar partner in airport DOOH advertising

September 5, 2023

Lamar out-of-home advertising screens are now available for purchase via the Vistar DOOH software platform, according to a press release.

Quotient launches brand safety tools

August 24, 2023

Media technology firm Quotient has launched Brand Safety, a toolkit for DOOH software users allowing them to ensure ad inventory is near points of interest…

Tata Tea adopts 3D anamorphic DOOH in India campaign

August 21, 2023

Tata Tea Premium, the flagship brand of Tata Tea, partnered with Laqshya Media Group to adopt 3D anamorphic displays in its "Desh Ke Dhaage" DOOH campaign…

E-Ink, Sharp to debut color ePoster options

August 18, 2023

E Ink, the developer of ePaper display technology, has announced that it is collaborating with Sharp Corporation in the Fall debut of color models of ePoster…

Vistar launches certification program for pDOOH advertising

August 17, 2023

Media and advertising firm Vistar has launched "Accelerate: foundations of digital out-of-home," a certification program for programmatic digital out-of-home…

Talon aims for DOOH growth, announces SVP, client development

August 16, 2023

Todd Palatnek named as SVP Client Development at Talon. Image provided. DOOH firm Talon has announced its pick for SVP of client development as Todd…

Expert weighs in on TikTok's DOOH strategy

by Daniel Brown — Editor, Networld Media Group

August 16, 2023

Social media giant TikTok is making a bold foray into the digital out-of-home advertising market, according to a report from AdAge, with mixed reactions from…

Houston Astros Team Store unveils Watchfire halo display

August 15, 2023

Minute Maid Park, home of the Houston Astros, has unveiled a dual-sided halo display by Watchfire in the Team Store merchandise shop, according to a press…

Nassau Cruise Port shows off digital transformation

August 15, 2023

Nassau Cruise Port has partnered with SNA Displays for its digital transformation, including outdoor LED display technology, according to a press release.

Beeyond Media joins DPAA

August 14, 2023

Beeyond Media, which operates a supply side platform for DOOH advertising, has joined the Digital Place-based Advertising Association (DPAA) trade association…

Lamar expands DOOH networks via Canada transportation

August 14, 2023

DOOH and media firm Lamar is expanding in Canada after signing transit deals in British Colombia and Ontario, according to a press release.

PPDS, Grassfish announce bid for retail revolution

August 14, 2023

PPDS, the global distribution arm for Philips Professional Display Solutions, has teamed up with European experience platform Grassfront to revolutionize…