OAAA hosting forum focused on OOH ad future

The Out of Home Advertising Association of America will hold its second annual forum, in collaboration with 4As, on Oct. 16.

The free half-day event, OAAA + 4As: OOH Future Forum, will explore OOH's place in today's fragmented advertising landscape, according to a press release.

Featured speakers already include:

• Erin B. Lanuti, global chief innovation officer, OPRG.
• Ed Maher, RVP, head of Clear Channel Health Solutions, Clear Channel Outdoor.
• Jim Norton, chief revenue officer, Outfrong Media.
• Ian Dallimore, VP, digital growth and GM of programmatic, Lamar Advertising Company.
• Esther Raphael, CMO, Intersection.
• Lucy Markowitz, SVP, GM US marketplace, Vistar Media.
• Jill Schnitt, president, Outdoor Media Group.