DOOH Advertising News

84 Lumber Company's advertising division rebrands to TM Advertising

January 6, 2025

Transformation Media, an advertising division of 84 Lumber Company, has rebranded to TM Advertising, with the name chosen after a name proposal process…

read now

Perion partners with a360media in retail media technology

December 27, 2024

Perion, an advertising and technology solutions provider, has partnered with a360media, a multiplatform media company and operator of brands including Us…

read now

Veridooh aims for global expansion with senior executive announcements

December 24, 2024

Veridooh, a provider of independent verification technology for DOOH advertising, has named three senior leaders with an aim to global growth.

read now

Jacksonville International Airport AI persona holograms launch features mayor

December 23, 2024

Jacksonville International Airport debuted AI-powered persona holograms with the launch of a Proto hologram of Jacksonville Mayor Donna Deegan, according to a…

read now

Framen, VIOOH partner in Australian co-working spaces digital advertising

December 16, 2024

Framen, a digital signage and programmatic content provider, has partnered with VIOOH, a global DOOH supply-side platform, to provide digital signage…

read now

Clear Channel Outdoor, DTW Airport announce 10-year partnership

December 12, 2024

Clear Channel Outdoor announced a 10-year partnership with Detroit Metropolitan Wayne County Airport (also known as DTW) for advertising and sponsorship…

read now

Screenverse partners with Digital Revenue Systems for health, fitness market

December 9, 2024

Screenverse has partnered with Digital Revenue Systems to expand its reach into the health and fitness sector.

read now

Clear Channel Outdoor announces 5-year contract renewal with Signature Aviation

December 5, 2024

Clear Channel Outdoor's Airports Division has renewed a 5-year contract with Signature Aviation (formerly known as Signature Flight Support).

read now

Perion launches Anyplace TV advertising solution

December 3, 2024

Perion Network Ltd. has launched Anyplace TV, a DOOH advertising solution for CTV and video campaigns.

read now

Vertical Impression expands into 40+ Canada OOH markets

December 2, 2024

Vertical Impression, a Canadian OOH firm, is expanding its Canada footprint to 40+ new OOH markets.

read now

Next-Gen Media, Vistar Media partner in DOOH advertising

November 22, 2024

Next-Gen Media, a youth-focused digital video network based in the United Kingdom, has partnered with Vistar Media to expand its programmatic digital…

read now

Ocean Outdoor announces sweeping leadership updates

November 19, 2024

Ocean Outdoor, a partner of Atairos and DOOH advertising operator in the UK and Europe, has announced a range of leadership updates in preparation for (and…

read now

Clear Channel Outdoor receives 15-year MTA OOH contract

November 13, 2024

Clear Channel Outdoor announced today that it has partnered with the Metropolitan Transportation Authority in a 15-year OOH advertising concession contract…

read now

VIOOH announces 2023 carbon emissions were significantly below industry benchmarks

November 11, 2024

VIOOH, a global digital out of home supply-side platform, announced that its 2023 full-year emissions intensity was below 0.35 grams CO2e per ad impression.

read now

London's Picadilly Lights collab promotes Gladiator II

November 8, 2024

Picadilly Lights, a digital billboard site in London, launched a promotional collaboration between advertisers aimed at promoting Gladiator II by formatting…

read now

Vistar partners with Haleon in DOOH advertising

November 4, 2024

Vistar has been selected by Haleon, a consumer health company whose brands include Sensodyne and Centrum, as its preferred partner for programmatic OOH…

read now

Lamar opens submissions for "Lamar Gives Thanks" campaign

November 1, 2024

Outdoor advertising firm Lamar has opened submissions for its "Lamar Gives Thanks" campaign via LamarGivesThanks.com from November 1-10 for the public to…

read now

GoVision unveils Charlotte Motor Speedway spectacular

October 31, 2024

GoVision, a provider of large-scale, experiential digital signage solutions, has installed one of the 30 largest LED displays on Earth at the Charlotte Motor…

read now

LG partners with Dallas Cowboys, begins AT&T Stadium installations

October 30, 2024

LG is now "Official Display Partner of the Dallas Cowboys" in a deal that includes AT&T Stadium along with Cowboys training facility and corporate headquarters…

read now

Vistar names Sean Cheyney global head of retail media

October 23, 2024

DOOH advertising solutions firm Vistar has named Sean Cheyney to its newly created role of global head of retail media.

read now