DOOH Advertising News

Big Outdoor unveils 'Gateway to Times Square' digital platform

June 29, 2023

Big Outdoor, an OOH media company, has launched "The Gateway to Times Square," a New York City-based digital platform located at 1627 Broadway consisting of…

read now

Place Exchange seeks pDOOH expansion in Canada with Astral partnership

June 28, 2023

Place Exchange, a supply-side platform for OOH media, has announced its partnership with Astral, the Canada-based OOH advertising division of Bell Media, to…

read now

SOS receives $7.6M in funding for smart wellness vending machines

June 26, 2023

SOS co-founders Susanna Twarog (L) and Robina Verbeek (R). Image provided by Made You Feel. SOS, a smart wellness products vending machine company…

read now

Vivid Sydney festival sparks tourism, features digital signage

June 23, 2023

Vivid Sydney, a 23-day long festival in Sydney, Australia, that features music, light artists and thought leaders has sparked tourism, with DOOH advertising…

read now

Are trucks the next OOH frontier? AllOver acquires Boxi

June 22, 2023

AllOver Media, a U.S.-based multi-platform OOH media company, has acquired Boxi, a tech-infused truck media company, aiming at advertising based on trucks…

read now

VEON names permanent group general counsel

June 22, 2023

VEON, a global telecomms, technology and solutions provider for DOOH, networking, and related industries, has announced Omiyinka Doris as permanent group…

read now

VEON announces Ukraine investment

June 21, 2023

VEON, a global technology firm with subsidiaries including Kyivstar (a Ukrainian telecommunications provider) and various digital content, DOOH-related, and…

read now

Mentor High School launches Watchfire video wall

June 21, 2023

Mentor High School, an educational institution in Mentor, Ohio, has unveiled a video wall by Watchfire Signs at Jerome T. Osborne Stadium, according to a press…

read now

Vistar leans into verification with software offering for DOOH

June 13, 2023

Vistar, an adtech firm, has announced Vistar Verify, its DOOH inventory verification solution, according to a press release.

read now

VIOOH launches real-time DOOH platform

June 12, 2023

VIOOH, a global DOOH supply side platform, has announced the launch of VIOOH Trading Manager, a real-time programmatic platform, along with VIOOH Intelligence…

read now

Amid peach shortage, Georgia farm turns to DOOH advertising

June 9, 2023

In response to a peach shortage, Georgia-based Pearson farm has turned to DOOH advertising, in partnership with FerebeeLane, according to a press release.

read now

Viola Outdoor launches taxi-top DOOH in UAE

June 9, 2023

Viola Outdoor, a division of Abu Dhabi-based Viola Communications, has partnered with mobile marketing media solutions firm Firefly to launch taxi-top digital…

read now

Palmer Digital Group launches EV charging solution

June 9, 2023

Palmer Digital Group, a digital signage firm, has announced the EV24-1C all-in-one EV charging solution, which integrates the Samsung OH24F outdoor display…

read now

Vistar Media announces Vistar Studio for DOOH creative

June 7, 2023

Vistar Media, a programmatic DOOH technology firm, has announced Vistar Studio, which provides creative services and a dedicated creative team to marketers…

read now

Nichefire announces AI analytics solution

June 6, 2023

Nichefire, a software firm, has announced its AI-powered analytics tool TrendFire, which aims to produce data-driven insights using data from social media…

read now

Nordic beauty retailer leans into digital signage

June 5, 2023

Kicks, a Nordic beauty retailer, has partnered with Visual Art, a digital signage firm, to install more than 1,300 screens across 230 Kicks stores located in…

read now

Broadsign leans into ad tech with Flow City partnership

June 5, 2023

Broadsign, a digital signage firm, has announced its partnership with Flow City, which will expand Broadsign's ad tech footprint by making DOOH screens…

read now

Albuquerque Isotopes take swing at digital signage

June 1, 2023

The Albuquerque Isotopes minor league baseball team has installed Daktronics LED digital signage at Rio Grande Credit Union Field at Isotopes Park in…

read now

QMS announces expansion in Queensland DOOH

May 30, 2023

Digital media firm QMS has announced its expansion in Queensland, Australia, with an estimated 30% increase in audience reach compared with 2020 numbers…

read now

Navori releases software aimed at DOOH use

May 30, 2023

Navori Labs, which provides digital signage and AI-powered analytics solutions, has announced the launch of its QL 2.7.5 software, with new features including…

read now