DOOH Advertising News & Media
Minneapolis Convention Center adding to bottom line with digital signage advertising
November 6, 2014
NanoCurve LED displays from NanoLumens providing MCC with 21st century medium for advertising.
read nowC-store digital signage ad network partners with mobile proximity ad network
November 4, 2014
Hundreds of convenience stores set to integrate proximity mobile solution with digital out-of-home advertising in partnership's first wave.
read nowGolf-cart digital signage ad firm sponsoring 'Video Everywhere'
November 4, 2014
Digital Caddies Inc. announced it is a sponsor of this year's Digital Place-based Advertising Association Video Everywhere Summit, starting today at the Crowne…
read nowBroadSign, Blue Bite partner for mobile-DOOH integration
November 3, 2014
BroadSign and Blue Bite will collaborate on digital signage networks' mobile strategies and campaigns.
read nowCroatian digital signage network powering in-mall totems with BroadSign
October 29, 2014
Croatian digital signage network Go2Digital LLC has selected BroadSign International LLC's cloud-based digital signage software to power its screens in…
read nowLifeline intros new DOOH platform at DSE London
October 20, 2014
Patent-pending interactive platform displays high-definition digital signage content and video advertising for brands and marketers.
read nowCBS Outdoor rebrands as Outfront Media
October 20, 2014
Out-of-home advertising provider CBS Outdoor Americas Inc. will rebrand as Outfront Media Inc., "marking another important step in the company's…
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'Bill the Billboard' cracks wise for Sprite
by Christopher Hall — w, t
A digital billboard in a busy intersection in Kenya tells (mostly bad) jokes in an award-winning digital signage campaign for Sprite.
read nowHealth care DOOH company, mobile media firm integrating mobile with digital signage ad network
October 17, 2014
Mobile media solutions provider SITO Mobile Ltd. and digital point-of-care media company Health Media Network have announced a partnership by which Health…
read nowDPAA study shows shift from digital and online to digital place-based media
October 15, 2014
A new survey of agency media planners conducted by the Digital Place-Based Advertising Association reveals a continuing shift of digital and online budgets…
read nowNew Zealand's largest digital billboard lands at Auckland Airport
October 15, 2014
Australia-headquartered outdoor media company APN Outdoor announced today its plan to launch New Zealand's largest high-resolution digital billboard at…
read nowTennessee judge rules against digital billboards in Knoxville
October 14, 2014
A Knox County (Tennessee) judge has ruled against Lamar Advertising's request to convert static billboards to digital billboards within Knoxville city limits…
read nowSafety glass firm launches in-window digital signage screens for trains, buses
October 14, 2014
Oran Safety Glass's ScreeneX, an LCD screen integrated into the window system of vehicles or in other glass elements, yesterday launched in the North American…
read nowDOOH platform relaunches website
October 13, 2014
Digital signage ad platform provider rVue Holdings Inc. has relaunched its website, according to a company announcement.
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'The Walking Dead' take Vienna with augmented reality-digital signage campaign
by Christopher Hall — w, t
A Vienna tram shelter turns "Scary Shelter" in a "zombie apocalypse" on digital out-of-home.
read nowDigital signage ad network in Australia buys into BroadSign
September 30, 2014
Australian office media specialist Executive Channel has converted 800 displays in 250 locations across five cities to BroadSign International LLC's digital…
read nowJCDecaux partners with Alcatel-Lucent for connected street furniture
September 30, 2014
Outdoor advertising giant JCDecaux is partnering with Alcatel-Lucent to develop smart street furniture that would allow for both improved wireless coverage and…
read nowDigital Caddies partners with Facebook company for video advertising
September 26, 2014
Digital Caddies Inc, a provider of on-course technology services and content to golfers, has recently upgraded its digital signage ad platform to allow for…
read nowDigital billboards join manhunt for accused cop killer
September 22, 2014
Hundreds of digital billboards in Pennsylvania and surrounding states have joined the manhunt for the man accused of killing a Pennsylvania State Police…
read nowClear Channel Airports lands in DPAA
September 22, 2014
The Digital Place Based Advertising Association announced today that Clear Channel Airports has signed on as the latest company to join the association.
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