Xprnc taps BroadSign Mobile for retail locations

April 18, 2016

Digital signage software provider BroadSign International is deploying its mobile product across the Xprnc Media digital out-of-home network in retail…

Nielsen-Clear Channel study says airports prime environment for B2B, consumer marketing

April 15, 2016

Additionally, a whopping 73 percent of business and consumer travelers said they were interested in physically interacting with technology products such as…

Singapore Changi Airport inks ad concession renewal, plans digital signage expansion

April 14, 2016

Global outdoor advertising company JCDecaux SA announced the renewal of its advertising concession with Singapore Changi Airport, which will include an…

Digital signage transforming ordinary people into superheroes for 'Batman v Superman'

by Christopher Hall — w, t

Augmented reality digital signage displays have been transforming people around the world into superheroes to help promote the recent release of 'Batman v…

Cinépolis USA piloting digital signage package at Cinépolis Westlake 8

April 12, 2016

Pilot aims to streamline Cinépolis USA's digital signage and provide additional revenue streams.

March Madness: The Top 5 digital signage headlines of the month

by Christopher Hall — w, t

It's time for our monthly look back at the most-read articles and blog posts on Digital Signage Today in the previous month, recapping the biggest news…

Digital signage-based poll asks, Clinton or Trump? Respondents say 'Other'

April 8, 2016

A recent digital signage-based political poll conducted by EYE Play in bars, clubs and high-energy venues across the U.S. shows that in a Donald Trump versus…

Digital signage reaching generation Z in school

April 6, 2016

SkoolLive and Esprida Corp. have announced that Esprida's IoT platform will be used to manage what the companies are calling a 'first of its kind on-campus…

Edmonton taxis rolling out with in-cab digital signage

April 4, 2016

TOPAZ Digital today announced that, following a successful 6-month trial, installation has now begun with the CO-OP taxi line in Edmonton, which on completion…

Digital signage boat detained by Vancouver authorities

April 1, 2016

Vancouver authorities are investigating a boat, which is sailing with a large digital signage billboard attached to it. The authorities are currently detaining…

Outfront Media deploys displays at Navy Yard

March 28, 2016

OOH media company Outfront has deployed its ON smart media Platform at the Green Line Navy Yard station in Washington, D.C.

Ayuda intros mobile data-based real-time DOOH ad solution at DSE16

March 16, 2016

Ayuda Media Systems, an ad tech company specializing in software for out-of-home media owners, announced at Digital Signage Expo 2016 a new real-time…

What Mobile World Congress 2016 means for DOOH in 2016 and beyond

The tidal wave of change spurred by mobile promises to be transformational for everyone involved in the out-of-home ecosystem, particularly digital OOH. Here…

February's Top 5 digital signage headlines

by Christopher Hall — w, t

It's time for our monthly look back at the most-read articles and blog posts on Digital Signage Today in the previous month, recapping the biggest news…

Digital signage ad networks on final approach at Dulles, Reagan airports in DC

March 11, 2016

Clear Channel Airports today announced the Metropolitan Washington Airports Authority has awarded them a contract to provide comprehensive indoor and outdoor…

New digital signage video wall pulls into Toronto's Union Station

March 7, 2016

Canadian DOOH firm Pattison Onestop recently unveiled a new nine-unit Video Matrix Wall at Union Station, Canada's busiest multimodal passenger transportation…

Digital place-based media firm rVue wraps leaky 2015, looks forward to better 2016

March 7, 2016

Digital signage ad platform company rVue Holdngs Inc. last week announced its financial results for the fourth quarter and full year period ended Dec. 31…

'The truth is out there': The X-Files comes to digital signage

by Christopher Hall — w, t

The X-Files recently returned to television sets around the world after almost 15 years — and digital signage helped build the anticipation and suspense for…

Digital signage 'Smackdown' teaches video game coding

by Bradley Cooper — Editor, Connect Media

Travelers at the Helsinki tram station learned how to code through digital signage that invited them to program their own character in a wrestling video game.

Twin Cities Metro transit riding DOOH train to $23M in ad revenue

March 1, 2016

Digital signage is popping up at Metro Transit light-rail platforms in the Twin Cities, bringing ad messaging to passengers and ad revenue to the transit…