News & Media
OAAA, Earth Day partnership celebrates 8th year, $500M in donated OOH inventory
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Participating OAAA member media companies donated public service advertising space as part of more than $500 million in annual donated OOH inventory to support…
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BackLite UK expands large-format outdoor ad portfolio
April 29, 2026
BackLite UK, a digital out-of-home operator, has launched The Knightsbridge, the latest addition to the company's Landmark Series, expanding its large-format…
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Ocean Outdoor UK debuts Ocean Portal offering immersive, walk-in experience
April 29, 2026
Ocean Outdoor UK has debuted the Ocean Portal, which can transform high traffic indoor environments into immersive, walk-in experiences.
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Lemma launches AI-powered platform for OOH media
April 28, 2026
Lemma has launched Lemma Integral, an AI-first adtech platform designed to change how advertisers view and utilize out-of-home media.
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Vistar Media boosts Singapore team with new hires
April 28, 2026
Vistar Media, a provider of technology solutions for out-of-home media and part of T-Mobile Advertising Solutions, has made three new appointments in Singapore…
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Korbyt leader outlines ADA rules, requirements in digital signage deployments
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
Laurel Barrette, marketing manager at Korbyt, shares insight on adhering to the Americans with Disabilities Act in digital signage strategies.
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OOH offers big return on investment for luxury brands
April 27, 2026
Out-of-home advertising gives luxury brands a far greater return on investment than any other advertising channel, according to data from Independent Marketing…
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Atlanta school deploys LED video wall
April 27, 2026
Westminster Schools, a private K-12 school in Atlanta, Georgia, has deployed an interactive LED video wall at its Blake Innovation Center, a multi-year campus…
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Sharp showcases cinema portfolio at industry event
April 24, 2026
Sharp Imaging and Information Company of America, which offers visual audio technology, showcased its latest cinema tech via new Sharp-branded projection…
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Embed Signage launches RoomStream
April 24, 2026
Embed signage has launched RoomStream, a solution that enables AV integrators, IT teams and digital experience specialists to turn Microsoft Teams rooms and…
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Samsung debuts latest LED display
April 23, 2026
Samsung Electronics Co., Ltd. debuted a 14-meter (46 feet) standard size for its Onyx (ICD model) cinema LED lineup at CinemaCon 2026, expanding the platform…
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DOOH boosts media channel effectiveness
April 23, 2026
Digital out-of-home is not only capturing attention but amplifying the effectiveness of other media channels across the consumer journey.
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Panasonic adds SQ3 series to MEVIX display portfolio
April 22, 2026
Panasonic is expanding its professional display portfolio with an SQ3 Series and expanded MEVIX visual solutions strategy. The new 4K LCD range is designed for…
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SNA Displays, Atlanta Braves upgrade video assets at Truist Park
April 22, 2026
SNA Displays, an LED video display manufacturer, and a major league baseball team, the Atlanta Braves, have teamed up to upgrade key large-format video assets…
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How is digital signage changing hospitality?
by Bradley Cooper — Editor, Connect Media
Through digital signage and Pro AV more broadly, hospitality companies are creating spaces that evoke an emotion.
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Severtson showcases price estimator at CinemaCon
April 21, 2026
Severtson showcased its price estimator tool at the recent CinemaCon 2026 event held in Las Vegas, Nevada.
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DOOH campaign drives awareness of Just Dance 2026
April 21, 2026
Ubisoft, in collaboration with media platform Displayce, agency Artefact and SSP VIOOH, deployed a programmatic DOOH campaign across four countries (U.K.…
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Australian broadcaster deploys Magna Systems LED screen experience
April 20, 2026
Australia's national broadcaster has purchased and installed a LED screen experience from Magna Systems.
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OAAA announces future leaders program delegates
April 20, 2026
The Out of Home Advertising Association of America has announced the 2026 Future Leaders Program delegates, recognizing 10 rising professionals selected for…
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Toshiba promotes sales leaders
April 17, 2026
Toshiba America Business Solutions has promoted two of the company's most accomplished sales professionals, Peter Morisco and Mike Maccabe.
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