Display Technology

Blue Rhine installing LED screens on $1.7B Exosphere

Adobe Stock

October 27, 2026

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UAE-based pro AV and digital signage provider Blue Rhine Industries has been awarded the contract to install the LED screens that will make up Sphere Abu Dhabi's Exosphere.

The Exosphere is Sphere Abu Dhabi's fully programmable exterior display, transforming the building's outer surface into an digital canvas for art, entertainment and visual storytelling, according to a press release.

The AV integration project is the company's largest scope to date in its 20-year history.

BRI was selected by ALEC Engineering and Contracting, part of ALEC Holdings, to install and commission the Exosphere, an integral part of the main construction contract for Sphere Abu Dhabi, which is worth $1.7 billion.

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) is leading the development of the first Sphere venue outside the U.S. which is scheduled for completion in 2029. The 20,000-capacity venue will host immersive concerts, sporting events and exhibitions to captivate UAE residents and international visitors alike.

The fully programmable LED Exosphere wraps around the 112-metre-high building, turning its exterior into a phenomenal digital display capable of broadcasting a wide range of dynamic content.

"As a UAE-founded company, we are proud to be bringing the Sphere Abu Dhabi Exosphere to life by installing the LEDs across the 112-metre-high exterior facade. It is an incredible milestone for our team to partner with ALEC Holdings to support DCT Abu Dhabi in delivering this landmark entertainment destination to the UAE," John V. Joseph, CEO of Blue Rhine Industries, said in the release. "Projects of this scale demand specialist AV knowledge, technical precision and the ability to integrate complex technology within equally complex built environments. BRI has demonstrated these capabilities consistently across 20 years of delivering major AV and digital signage projects across the Middle East."