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Blogs

Farewell to Digital Signage Expo

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Exponation LLC, the parent company of Digital Signage Expo, recently filed for Chapter 7 bankruptcy. During my visits to Digital Signage Expo, it always stood…

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Touchless interfaces deliver safe customer experience

by Chris Fravel — Marketing Specialist, KioWare Kiosk System Software

Many customers are balking at touchscreens in the era of COVID-19. Touchless interfaces can help interactive kiosks and digital signage meet customer…

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Designing innovative touchscreens

by Ian Crosby — Sales & Marketing Director, Zytronic

We live in a world that expects every display to be interactive. However, there exists the very real challenge of finding a touchscreen manufacturer that can…

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4 ways AV industry will influence trajectory of COVID-19

by Jeff Hastings — CEO, BrightSign

COVID-19 has been a gut-punch for much of the AV industry. However, while much of the future is unknown, we can venture some reasonable assumptions about what…

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Let data drive decisions

by Doug Bannister

While data is at the heart of business and technology, many organizations are unable to leverage these silos of wealth and make them useful, due to challenges…

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Moving beyond McDonald's multichannel to an omnichannel strategy

by Doug Bannister

McDonald's is well known for its past multichannel marketing strategy, which propelled it to success. However, today if a company wants to succeed, it needs to…

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Using tech to make touchscreens cleaner

by Ian Crosby — Sales & Marketing Director, Zytronic

Many customers are concerned about using public touchscreens. Luckily, there are multiple tech tools to keep touchscreens cleaner.

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How to make the best touchscreens for retail

by Clive Dickinson

If you're an OEM or integrator producing display products for retailers, you're going to be facing a somewhat new challenge: the incorporation of touch…

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How digital signage can help you reopen safely

by Sean Matthews — President & CEO, Visix, Inc.

In order to reopen successfully, you will need to practice transparency and communication, and with the right reopening digital signage messages you can ease…

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2 ways to save money on digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

As COVID-19 continues to impact how businesses do business, many people are looking at tools to help make the transition easier. Digital signage can help…

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3 reasons why you should advertise your business with DOOH

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Thinking of starting an advertising campaign? Here are three reasons why you should consider doing it on DOOH.

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Despite COVID-19, touchscreens aren't going anywhere

by Geoffrey Bessin — CMO, Intuiface

Despite the coronavirus, touch is not going away. In fact, over time, it may very well increase its presence in public spaces. How can this be?

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5 tips to engage employees with digital signage

The success of an organization is dependent on its employees and their level of engagement. Here are five ways digital signage can help with that.

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2 ways digital signage can make your store post-quarantine ready

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

As states reopen, many retailers are struggling to set standards in place to protect both employees and customers. One way retailers, restaurants and other…

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Ecosystem thinking is the path to future digital signage growth

by Jeff Hastings — CEO, BrightSign

The digital signage industry is more diverse than ever, which creates a need for a more holistic way of thinking. Our digital signage industry needs to adopt…

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Digital signage is essential during COVID-19

As we adjust to social distancing requirements, and hospitals are fighting coronavirus, digital signage has been employed to help facilitate and inform when…

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How to protect touchscreens from COVID-19

by Ian Crosby — Sales & Marketing Director, Zytronic

With this pandemic, many customers are concerned about the cleanliness of touchscreens. Are these concerns justified? And how can touchscreen operators protect…

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2 tips for picking the best CMS

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When picking out a CMS, it can be difficult to ascertain which one has all the right bells and whistles for your digital signage. However, by following two…

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3 ways digital signage can make a positive impact

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many companies are using digital signage to make a positive impact during this coronavirus outbreak. But digital signage can make a a difference no matter…

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Hospital digital signage benefits everyone.

by Sean Matthews — President & CEO, Visix, Inc.

Hospital signs are crucial for helping people who are focused on other things to navigate a stressful situation and an unfamiliar environment especially during…

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