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Display Technology

Webinar offers expert insight on digital display design, content best practices

Omnivex digital designer Rich Archer shares his expertise on creating compelling and engaging digital display content and design.

Photo by istock.com

June 9, 2020 by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Is your digital signage and digital display content doing the job you want? Is it catching attention? Is it engaging with your audience?

Determining how to make all those things happen begins with the design and content, according to Rich Archer, a digital designer at Omnivex.

Archer, in an informative free one-hour webinar, shares his expertise and insight on how to build effective digital content. The event, sponsored by Omnivex, provides informative tips and advice and provides examples of how to create compelling digital content.

There needs to be a strategy before deployment and there needs to be continual assessment and evaluation to ensure the digital content is doing the job — that it's catching customer attention, engaging the customer and driving greater revenue.

Archer also offers up insight on popular digital design trends taking place in 2020 and how and why data plays a critical part in the content process.

It's a don't miss event for anyone involved in creating, developing and deploying digital content.

 

About Judy Mottl

Judy Mottl is editor of Retail Customer Experience and Digital Signage Today. She has decades of experience as a reporter, writer and editor covering technology and business for top media including AOL, InformationWeek, InternetNews and Food Truck Operator.

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