How digital signage is driving transformation for a Virginia peanuts producer

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The Whitley’s Peanut Factory switched out a changeable letter board for a Watchfire Sign’s LED sign and is reaping rewards from employee safety to enhanced…

Darryl Kuder wants to throw a BrightSign player into space — in a good way!

by Daniel Brown — Editor, Networld Media Group

Darryl Kuder, president of Red Dot Digital Media Inc. shares the formula for successful digital signage deployments: "A cloud-based software and a really…

'Taxis are back' with underleveraged DOOH potential

by Daniel Brown — Editor, Networld Media Group

As consumers physically return to the marketplace, DOOH in taxis is an untapped goldmine, according to our exclusive interview with Jason Gross, VP of Mobile…

Focus on customer journey to provide best digital experiences

by Kevin Damask — Editor, Digital Signage Today

As digital signage continues to advance in retail, brands are putting more focus on improving customer experience. Danny Turner, SVP of creative programming…

How to make sure you're getting real value from your SaaS provider

by Kevin Damask — Editor, Digital Signage Today

Software as a Service products are vitally important to digital signage platforms. But are users really getting the best ROI from their SaaS providers? This is…

AI bots help bring relief to labor-strapped QSRs

by Kevin Damask — Editor, Digital Signage Today

Quick service restaurants, continuously looking for ways to improve service and stay on top of technology trends, are turning to AI voice robots to stem labor…

How has digital signage changed 2 years after COVID-19 hit?

by Kevin Damask — Editor, Digital Signage Today

The COVID-19 pandemic brought the world to its knees and left many industries scrambling, including digital signage. So, what will the digital landscape look…

OOH ads will fuel 'revenge shopping' this holiday season

by Kevin Damask — Editor, Digital Signage Today

After many stores were closed or operating on limited hours last year, many consumers opted to shop online, staying away from crowds as the COVID-19 virus…

Webinar offers expert insight on digital display design, content best practices

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Omnivex digital designer Rich Archer shares his expertise on creating compelling and engaging digital display content and design.

NEC talks how to make digital signage pay off

by Bradley Cooper — Editor, Connect Media

How do you know digital signage will actually pay off? And how can you measure its effectiveness? Both questions depend on how well you understand your…

August's Top 5 digital signage headlines

by Travis Wagoner — Editor, Networld Media Group

It's time to look back at the most-read articles and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in…

Mobile devices, digital signage working together

In the world of digital signage, beacons, facial recognition and audience measurement have become regular vocabulary in our lexicon. But what was once "thought…

Digital signage selling carpet

by Travis Wagoner — Editor, Networld Media Group

Allwein Carpet One Floor & Home has a not-so-secret weapon to entice customers to visit its showroom: A new 3-foot-5-inch by 7-foot-3-inch video-quality LED…

Finding the right digital signage software

As digital out of home media continue to evolve, the role of software is increasingly important. Software is the gateway to processing the mass amounts of data…

5 ways to maximize retail analytics in brick-and-mortar retail environments

The use of retail analytics in the world of brick-and-mortar retail is intensifying and constantly innovating as retailers use big data and qualitative data to…

June's Top 5 digital signage headlines

by Travis Wagoner — Editor, Networld Media Group

It's time to look back at the most-read articles, news and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in…

4 challenges for retail digital signage

Digital signage has the potential to produce some undeniably cool retail experiences. Using digital signage in retail isn't something you should rush into…

Doing dynamic digital signage right the first time

by Travis Wagoner — Editor, Networld Media Group

It's frustrating to begin any kind of digital solution installation only to have to start over due to miscommunication, the budget running dry or not having…

How digital signage can improve internal communications in the workplace

The strategic placement of digital screens throughout the busiest parts of the office, such as the kitchen, the elevators or the general office area, can help…

Off-the-shelf kiosk application: Self-service myth or solution?

While both the software platform and the software application are crucial to the success of a kiosk or digital signage deployment, it's important to remember…