DOOH Advertising News
Edison Interactive partners with Equativ to expand DOOH
August 17, 2022
Edison Interactive, a cloud content management service provider, has integrated with Equativ, an adtech platform formerly known as Smart AdServer, to provide…
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Pepperdine University to install baseball, soccer video displays
August 16, 2022
Pepperdine University, based in Malibu, California, recently selected Daktronics to install two LED video displays for its women's soccer and baseball fields…
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Daktronics provides LED video, sound system to Monterey Bay F.C.
August 12, 2022
Daktronics, a large display and video scoreboard producer, has partnered with professional soccer club Monterey Bay F.C. to design, manufacture and install an…
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Vendo Media hires Sylvio Deluca as president
August 4, 2022
Vendo Media, a digital-out-of-home media producer, has appointed Sylvio Deluca as the company's president, according to a press release.
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Media City, Signpatico merge under Vendo Media
August 3, 2022
After working together over the last 20 months under the Vendo banner, Media City and Signpatico have officially merged. The companies will now solely operate…
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Broadsign joins INEO Tech to expand digital displays in retail
July 29, 2022
INEO Tech Corp., a developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, has entered a programmatic…
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Vistar Media hires Welby Chen as COO
July 28, 2022
Vistar Media, a provider of software for digital out-of-home promotion, has appointed Welby Chen as chief operating officer, according to a company press…
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H.I.G. Capital acquires Watchfire Signs
July 26, 2022
H.I.G. Capital, an alternative investment firm with $50 billion of equity capital under management, has acquired Watchfire Signs, LLC, a digital signage…
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Xaxis, Hivestack team up to grow DOOH in South Africa
July 25, 2022
Xaxis South Africa, an advertising services company, has formed a partnership with Hivestack, a programmatic digital out-of-home ad tech company to expand…
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OAAA report spotlights rise in sports betting through OOH
July 22, 2022
Based on key findings from "OOH Consumer Insights & Intent Q2 2022, Opportunities: Sports Betting Ad Engagement," more Americans are noticing OOH ads for…
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Intersection, Vistar Media partner to expand OOH at transportation hubs
July 21, 2022
Inventory from Intersection, an out-of-home media company, is available for purchase via the supply-side platform from Vistar Media, a provider of software for…
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AdQuick.com, Clear Channel Outdoor join forces to expand print, digital offerings
July 20, 2022
AdQuick.com, an out-of-home advertising platform, has formed a partnership with Clear Channel Outdoor, an OOH advertising company, to provide AdQuick customers…
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Clear Channel Europe reaches milestone with LaunchPad platform
July 14, 2022
Clear Channel Europe, a digital-out-of-home producer, has expanded services to more than 11,000 digital out-of-home screens across nine markets on LaunchPAD…
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Sharp NEC Display Solutions launches ActiveScene for glass surfaces
July 13, 2022
ActiveScene, a solution from Sharp NEC Display Solutions, allows users to turn glass doors, windows or other surfaces into works of art, according to a company…
read nowCreative Realities outfits Freddy's Frozen Custard & Steakburgers with digital menu boards
July 12, 2022
Digital signage producer Creative Realities and restaurant concept Freddy's Frozen Custard & Steakburgers, have teamed up to launch the fast casual brand's…
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Daktronics upgrades digital scoreboard at University of North Texas
July 11, 2022
Daktronics, a digital display and scoreboard manufacturer, has partnered with the University of North Texas to design, manufacture and install a new LED video…
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Visual Art helps Circle K stores in Norway upgrade to digital signage
July 8, 2022
Circle K, a gas and convenience store chain in Norway, will upgrade to digital menu boards, provided by Visual Art, at all its 86 stations, according to a…
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BrightSign helps power DOOH screen to fight pollution, reduce air temps
July 7, 2022
German biotech innovator Green City Solutions has chosen media players from BrightSign to power CityBreeze, its digital out-of-home screens designed to fight…
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Euskotren unveils solar-powered e-paper displays at bus stops in Spain
July 6, 2022
Euskotren, a public transport operator in Spain, has introduced real-time passenger information at bus stops in the Spanish city of Bilbao, using solar powered…
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Laqshya Media Group rolls out OOH campaign for Nissan Magnite across India
July 6, 2022
Laqshya Media Group executed a high decibel, out-of-home campaign for the Nissan Magnite SUV across all metros, mini-metros, state capitals and medium-sized…
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