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DOOH Advertising News & Media

Pattison puts Digital Spectacular at US-Canada crossing

May 14, 2015

Canadian out-of-home advertising company Pattison Outdoor Advertising has installed a new 10-foot-by-35-foot Digital Spectacular in Windsor, Ontario, as part…

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Ask the Experts: How do we bridge the smartphone gap?

by Christopher Hall — w, t

For the latest in the return of "Ask the Experts" here on Digital Signage Today, we're going to get an industry expert to offer his commentary on a question of…

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Digital billboards help make the perfect 'promposal'

May 4, 2015

Students turning to outdoor digital signage advertising to invite their dates to prom.

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5 for 5: April's top digital signage headlines

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in April, recapping the biggest news headlines of the month.

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Mexico City Metro gets on the digital signage train

May 1, 2015

Switzerland-based Navori's digital signage software is driving the rollout of ISA Corporativo's digital signage network in the Mexico City Metro, the second…

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APN expanding cross-track train station digital signage ad platform

April 28, 2015

Australian outdoor media provider APN Outdoor has announced that the final market in its Eastern Seaboard XtrackTV train station digital out-of-home offering…

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British Airways piloting digital signage phone-charging kiosks

April 27, 2015

Brightbox Inc., platform provider of secure mobile device recharging solutions, has rolled out its Mark3 charging stations at British Airways' Galleries Lounge…

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Christie, Screenvision kickstart DOOH partnership at NYC Upfront event

April 23, 2015

Digital signage display and solution company Christie announced it is installing its Christie Experiential Networks at Screenvision's Upfront Advertising…

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NYC MTA's On The Go Travel Station network now rated by Nielsen

April 23, 2015

Interactive digital signage kiosk network reaches an average daily ridership of more than 1.4 million through a network of more than 140 interactive screens…

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Digital signage celebrates Earth Day across the US

by Christopher Hall — w, t

Continuing on ongoing effort to promote the nation's parks and historic sites, the out-of-home industry launched a digital roadblock today in support of Earth…

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Cinema Scene inks long-term deals for movie theater marketing

April 20, 2015

Overland Park, Kansas-based Cinema Scene Marketing has announced the signing of long-term agreements with more than 35 key exhibitors, guaranteeing their…

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TouchTunes launches DOOH ad platform

April 20, 2015

TouchTunes, the North American in-venue interactive music and entertainment network, recently announced the launch of Attract Media, a new digital out-of-home…

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EYE Corp. launching jukebox digital signage network EYE play

April 17, 2015

EYE Corp Media announced it has expanded its media portfolio with the introduction of the EYE Play digital place-based network. Powered by AMI Entertainment…

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Tiffany & Co. take over LAX terminal with huge digital signage display

April 16, 2015

Outdoor advertising company JCDecaux has unveiled one of its first digital outdoor sponsorship campaigns at Los Angeles International Airport's Tom Bradley…

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Coke digital signage brings some cool summer color to Oz

by Christopher Hall — w, t

JCDecaux and Coca-Cola recently won the award for 'Best Use of a Special Build' in the Australian Outdoor Media Association’s Q4 Creative Collection…

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Georgia digital billboard firm getting creative

April 14, 2015

Media management software provider Dot2Dot Communications has been working closely with long-time client Adams Outdoor in Roswell, Georgia, to enable media…

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Phoenix entertainment district integrates digital signage and static ad management

April 10, 2015

Downtown Phoenix's Legends Entertainment District has chosen Ayuda Media Systems’ platform to run all of its out-of-home advertising operations and digital…

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McDonald's UK Monopoly campaign rolls dice, lands on DOOH

by Christopher Hall — w, t

McDonald's U.K. recently launched a digital signage ad campaign in the U.K. to promote the 10th anniversary there of its McDonald's Monopoly campaign running…

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New digital signage advertising coming to the London Tube

by Christopher Hall — w, t

Exterion Media, formerly CBS Outdoor International, is set to launch its own summer blockbuster with a new digital signage ad platform coming to the London…

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DPAA adds digital signage firm media mea to its ranks

April 6, 2015

Atlanta-based media mea llc has been added to the roster of the Digital Place Based Advertising Association, the DPAA announced today.

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