Canadian OOH firm goes Scala

January 28, 2016

Out-of-home advertising firm Cieslok Media has switched to the Scala digital signage platform to manage its large-format digital billboards across Canada…

Peoplecount tests real-time Wi-Fi location analytics for digital signage metrics

January 27, 2016

Audience metrics firm Peoplecount has announced a new turnkey solution for measuring real-time location analytics such as foot traffic, dwell time, return…

Digital signage taking Twitter and the Australian Open to the streets

January 25, 2016

Outdoor media provider APN Outdoor has announced a strategic partnership with Twitter Australia that will see live tweets from the Australian Open tennis…

BroadSign expands reach in APAC DOOH network

January 7, 2016

BroadSign International LLC's digital signage platform has been chosen to power the advertising network of QMS Media Ltd., an outdoor media company in the Asia…

Digital signage and phone-charging kiosk showcasing audience analytics at CES 2016

January 6, 2016

Brightbox Inc., the B2B kiosk and digital signage technology company and provider of cellphone-recharging solutions, announced it will be premiering the newest…

Chinese DOOH network deploying Wi-Fi hotspots

December 31, 2015

VisionChina Media Inc., the Chinese digital out-of-home advertising network on mass transportation systems and provider of urban mass transit Wi-Fi, has…

Cadbury sweetens holidays with digital signage Advent calendar

December 29, 2015

This December candymaker Cadbury launched a real-life digital signage advent calendar as part of its Christmas campaign in the U.K.

Brazil's Eletromidia expanding DOOH reach

December 28, 2015

Brazilian DOOH advertiser Eletromidia S.A. has completed strategic investments in Brazilian firms DMS Publicidade Mídia Interativa Ltda. and Telefónica On The…

Incentient launches digital signage network for MGM Resorts Int'l

December 22, 2015

MGM Resorts' expansive network of nearly 50,000 screens across all 12 of its Las Vegas hotel and casino properties, covering 73 percent of the entire Las Vegas…

LED digital signage firm partners with iSIGN for 'intelligent sign'

December 21, 2015

Interactive mobile proximity advertising solutions provider iSIGN Media Solutions Inc. recently announced a reseller partnership agreement with LED Solutions…

Clear Channel Airports upping digital signage presence in Jamaica's busiest airport

December 18, 2015

Clear Channel Airports, a brand division of Clear Channel Outdoor and a subsidiary of iHeartMedia Inc., today announced a five-year partnership extension with…

Clear TV adding Dr Healthnut to airport DOOH network

December 18, 2015

ClearTV Media announced it has signed on to broadcast the Dr. Healthnut series in its airport digital signage network, ClearVision, reaching 22 million viewers…

Pattison Onestop inks CBC to content deal for digital signage network

December 18, 2015

Pattison Onestop, a division of Pattison Outdoor Advertising, announced that it has chosen the Canadian Broadcasting Corp. to become the news content provider…

Burberry campaign wraps up digital signage and mobile interactivity

December 16, 2015

Burberry has partnered with DreamWorks Animation to create what it says is 'the first interactive luxury marketing campaign using new 3D technology' on digital…

Cinema Scene intros immersive digital signage takeover solution with Bow Tie Cinemas

December 15, 2015

Cinema Scene Marketing, the provider of digital media to the in-theater lobby environment, announced today the launch of its latest product innovation in the…

APN Outdoor expanding digital billboard footprint in Australia

December 9, 2015

Australian outdoor media provider APN Outdoor has announced its entry into a purchase agreement with Adspace Outdoor that secures 11 large-format billboards…

Learn the basics of digital billboard rate setting

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

For many operators, the digital billboard business is new territory. Whether you own the first digital billboard in your area, or are starting with a new…

Exterion converts 2,000 screens to BroadSign digital signage

November 30, 2015

Exterion Media, a privately held European out-of-home advertising business, will convert 2,000 displays in the U.K. and Netherlands to BroadSign International…

'Video Everywhere' has agencies shaken and stirred

Unlike 007's martini, digital signage and digital place-based media have brands and agencies both shaken *and* stirred, says DPB media expert Lyle Bunn.

Sunshine Coast delivers tourist information via touchscreen

November 17, 2015

Sunshine Coast, Australia has now installed touchscreen kiosks around caravan parks to deliver information to visitors and give local businesses an opportunity…