DOOH Advertising News & Media

New digital door card introduced

June 23, 2016

Digital signage technology provider Keywest Technology announced its third-generation digital door card product, SignWave, according to a company press release.

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Fully integrated intelligent display platform debuts

June 22, 2016

NanoLumens, a manufacturer of indoor and outdoor LED visualization solutions, has introduced NanoLumens AWARE, a cloud-based digital display platform that…

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Digital signage provider launches NowSignage brand

June 22, 2016

EventBeat, a U.K.based provider of social signage, has launched its NowSignage brand, according to a company press release. NowSignage offers permanent digital…

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LG introduces hotel OLED TVs

June 22, 2016

LG Electronics USA Business Solutions has introduced its OLED TVs designed specifically for hotel rooms, according to a company press release. The 55- and…

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Digital billboard campaign introduces Audi R8 to Australia

June 22, 2016

German automobile manufacturer Audi recently launched its R8 model in Australia. As part of the advertising campaign, APN Outdoor's Elite Screens digital…

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What makes an outdoor kiosk successful?

by Chris Gilder — Founder/CEO, Meridian

While many self-service kiosks are located inside, as we discussed last week, there are a number of use-cases where an outdoor kiosks will drive the best ROI.

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UIEvolution, ViewSonic partner to create combined hardware, software solution

June 21, 2016

UIEvolution announced that it has partnered with ViewSonic to create Smart Module Displays, an integrated hardware and software package that pulls together…

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Content creation platform provider joins DPAA

June 21, 2016

The Digital Place Based Advertising Association announced that Visible Spectrum Inc, which provides a cloud-based content creation platform for creating HD…

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NanoLumens opens multi-million dollar Display Visualization Center in Las Vegas

June 20, 2016

NanoLumens, a manufacturer of indoor and outdoor displays, has opened its third permanent multi-million dollar Visualization Center in Las Vegas, according to…

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DOOH emoji campaign captures Cannes vibe

June 17, 2016

A Twitter-enabled DOOH campaign with the hashtag #CannesScan provided by Grand Visual and Clear Channel Outdoor will debut tomorrow at the Cannes Lions…

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Digital Place Based Advertising Association issues guidelines, best practices

June 17, 2016

The Digital Place Based Advertising Association has issued a white paper to members detailing guidelines and best practices to help accelerate mobile…

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Tampa Bay Buccaneers installing new stadium display system

June 17, 2016

The NFL's Tampa Bay Buccaneers have continued a partnership with Daktronics of Brookings, South Dakota, that dates back to their previous video display…

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Canadian health care company expanding digital poster network

June 16, 2016

IDS Canada, a media company in Canada that focuses on health care waiting rooms, is collaborating with Signagelive to expand its digital poster network by…

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Outdoor media key to rugby campaign

June 16, 2016

BMW, sponsors of the QANTAS Wallabies rugby team in Australia, have engaged APN Outdoor, to increase awareness and promote its support of the team with an…

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Digital advertising at the speed of technology

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

LED signs are more than just a showcase of vibrant, colorful and attention-getting advertising. With software that is intuitive and highly programmable, sign…

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Digital signage 'umbrella' provides shelter in Times Square

June 16, 2016

New York City pedestrians are taking shelter under a large "digital umbrella." Kitchen and bath company American Standard's virtual faucet "rains" on one of…

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BroadSign, TINT partner to facilitate union of DOOH, social media

June 16, 2016

Digital signage software provider BroadSign International LLC has partnered with TINT to make its social media marketing platform available to DOOH media…

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Hospitality integrator expands beyond continental US

June 15, 2016

Enseo, a hospitality integrator, is extending its technical based services into the international market, according to a company press release. The Enseo…

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LG 'webOS for Signage' platform expands solution partners

June 15, 2016

Expanded solution partners for the commercial version of LG Electronics' webOS smart TV platform, webOS for Signage, has new options for business owners…

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The future of restaurant-based digital signage

by Jeff Hastings — CEO, BrightSign

Fresh off the 2016 National Restaurant Association show in Chicago, once again I'm energized about what the future holds for digital signage in the restaurant…

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