Perth Stadium installs 8 LED displays

January 29, 2018

Multiplex, owners of Perth Stadium in Perth, Australia, selected Daktronics to design and deploy eight LED video displays in the display. The company installed…

Digital signage scores with stadium customer experience

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A sports arena is already an incredibly exciting place. With all that energy, how can digital signage contribute to the fan's excitement and experience? And…

3 ways digital signage can help government services

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Government services do not always have the best reputation, due to poor communication, long wait times and bad customer service. However, government offices…

Delphi Display Systems delivers large LED displays to performing arts school

January 8, 2018

Delphi Display Systems Inc. has installed two large format LED signs at the Pacific Symphony and OC Music and Dance's headquarters, a performing arts school in…

Media mea delivers interactive outdoor displays to Malta

January 3, 2018

Media mea, a display manufacturer, has deployed 10 MECO 70-inch outdoor interactive kiosks around the Castille Place in Valletta, Malta. The kiosks will offer…

AdMobilize integrates audience analytics with media mea's digital signage

January 3, 2018

AdMobilize recently partnered with media mea to create an integrated audience analytics digital signage solution. The company's analytics solution will help…

Top 5 most read articles of 2017: Porn hack and McDonald's dominate

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the…

APN Outdoor enables rugby fan battle with digital signage

December 28, 2017

APN Outdoor recently deployed several displays at Auckland Airport in Auckland, New Zealand, which allows rugby fans to show their support for their favorite…

Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

Top 5 blogs of 2017

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and…

'Star Wars Battlefront 2' controversy teaches key customer engagement lesson

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

EA Games faced a whirlwind of controversy when its fans discovered Darth Vader was a microtransaction in the game, "Star Wars Battlefront 2." This situation…

AI opens doors for digital signage

It wasn't so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of…

Branded Cities earns large minority investment from Shamrock Capital

December 14, 2017

Branded Cities, an OOH media company, recently received a large minority investment from Shamrock Capital, a media investment firm. As part of the investment…

JCDecaux partners with Neustar to provide OOH media analytics

December 12, 2017

JCDecaux, an OOH media company, has partnered with Neustar, a real-time information provider, to launch an OOH media analysis package. The solution will use…

Toshiba delivers UHD displays to StubHub Center

December 6, 2017

Toshiba America Business Solutions recently delivered a next-generation scoreboard and ribbon displays to StubHub Center in Los Angeles, home of the National…

AdMobilize intros vehicle recognition solution for DOOH

December 5, 2017

AdMobilize has launched a vehicle recognition engine that detects and recognizes vehicles in real time. OOH advertisers and media companies can use the engine…

Citilabs intros OOH analytics solution

November 30, 2017

Citilabs, a mobility analytics company, recently launched its Streetlytics platform, which analyzes key traffic patterns, volumes and traveler demographics.

Lakeland Magic slam dunks with 7 LED displays

November 29, 2017

The RP Funding Center, the home arena of the G league basketball team Lakeland Magic, recently upgraded with seven LED displays. Daktronics provided the arena…

Advertisers need to 'DOOH' better with outdoor campaigns

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In my time on the highway, I've seen a lot of uninteresting and static DOOH campaigns. Advertisers, you can 'DOOH' better.

IBASE webinar to offer outdoor digital signage tips

November 20, 2017

IBASE  Technology USA and Digital Signage Today are hosting a webinar on outdoor digital signage deployment. The webinar, set for 1 p.m., Nov. 30, will focus…