X2O targets better ROI with Intel's AIM

May 25, 2011

X2O Media, a full-service provider of software, network management, and content services for professional digital signage applications, today announced that it…

SeeSaw inks deal with Effect LA, DOOH network partner for The Coffee Bean & Tea Leaf

May 25, 2011

Digital place-based media company SeeSaw Networks today announced that it has inked a deal with Effect LA, a new network of digital place-based video screens.

PumpTop TV digital signs pulled from Fla. gas stations

May 19, 2011

Gasoline station pump-top digital signs violated a local sign ordinance and had to be removed from at least three gas stations in Lakeland, Fla., according to…

NEXTEP expands services to different markets

The company announces new kiosk and digital signage deployments.

Barnes & Noble College Booksellers to launch DOOH network

May 16, 2011

Barnes & Noble College Booksellers, the bookseller's subsidiary and operator of college and university bookstores, has announced a new partnership with…

DPAA adds ABDOH and DSF to membership rolls

May 15, 2011

The Digital Place-based Advertising Association announced today that ABDOH, the Brazilian Out-of-Home Association, and the Digital Signage Federation have…

Times Square bus terminal getting wrapped up in digital signage

by Christopher Hall — w, t

A lightweight LED mesh is about to transform the Port Authority bus terminal in Times Square into one large digital sign.

BroadSign improves its digital signage aim with Intel

May 8, 2011

Following a series of pilots, BroadSign has integrated its proof-of-play reports with Intel Corp.'s AIM Suite, an anonymous video analytics technology, to…

CETW: Phone-charging kiosks target affluent airport shoppers with digital signage (Video)

by Christopher Hall — w, t

A free phone-charging kiosk uses digital signage to target the educated, affluent shopper demographic found in airports.

CETW: NEC talks cross-network DOOH (Video)

by Christopher Hall — w, t

Graeme Spicer, NEC's general manager of digital media, talks VUKUNET and DOmedia at this year's CETW.

CETW: NEC talks cross-network DOOH

Graeme Spicer, general manager of digital media for NEC Display Solutions, talks about how the partnership with DOmedia will advance digital-out-of-home…

CETW: RMG announces deals for NFC mobile and Groupon networks

by Christopher Hall — w, t

RMG's CEO says DOOH is more than screens, but a media ecosystem; also announced deals with Groupon and NFC firm Blue Bite.

CETW: MediaTile rolls out 'mini-me' HumanKiosk

by Christopher Hall — w, t

MediaTile CEO Simon Wilson talks about the new 19-inch HumanKiosk digital signage solution.

Live Nation digital signage network rocking across the US

by Christopher Hall — w, t

A digital signage and remote access combo platter lets Mike Anderson run Live Nation's network from anywhere.

Scala invades India's digital signage market

April 21, 2011

Digital signage solutions firm Scala has announced that the company has officially started its Scala India operations in a joint venture between Scala and…

Groupe VIVA adds 500+ Couche-Tard stores to DOOH offering

April 14, 2011

Groupe VIVA and Pinpoint Media Group recently announced their agreement for commercial representation in which Groupe VIVA will be the exclusive Québec-wide…

Commentary: What can DOOH learn from Google?

RVue's Jason Kates was a panelist at MediaPost's recent DOOH Forum, and talks here about the discussion.

DPAA launches standardized guidelines for DOOH ads

April 12, 2011

The Digital Place-based Advertising Association recently unveiled guidelines for standard advertising units.

ADCENTRICITY takes aim at consumer targeting for DOOH

by Christopher Hall — w, t

ADCENTRICITY is launching "probably the most powerful digital out-of-home targeting solution" in the market.

Key Systems, signagelive continue integration of DOOH & OOH

April 10, 2011

U.K.-based Key Systems recently announced that it is extending its out-of-home media management software systems platform to include the digital out-of-home…