DPAA announces lineup for fifth-annual Digital Media Summit

September 11, 2012

The Digital Place-based Advertising Association has announced that Alan Schulman, chief creative officer for SapientNitro, will keynote the association's…

Is 3D the next big thing?

by Don Pierson — Founder, President, Flypaper

I've been following Tom Zerega's excellent series on "Demystifying 3D" in this publication. He has me wondering, is 3D the next big thing for digital signage?

North American DOOH rounding $1B mark (Commentary)

Digital signage expert Lyle Bunn talks about the maturation of the digital place-based, or digital out-of-home, ad market.

OZ office tower joins DOOH network

August 30, 2012

Australian digital-out-of-home advertising firm Inlink has announce the completion of digital signage screen installations at Brisbane, Australia's 111 Eagle…

DSA accepting nominations for Crown Awards for excellence in content

August 27, 2012

The Digital Screenmedia Association is now accepting entries for the DSA Crown Awards, recognizing the impact of excellent content in digital out-of-home…

Gas pumps get interactive with IRVision

August 23, 2012

Irving Oil announced today that the company successfully installed its IRVision video screens at several of its locations in New Hampshire and Maine.

Nike digital signage sprints to Victory at Olympic Trials (Video)

by Christopher Hall — w, t

Nike created a digital signage-heavy pop-up store at this year's U.S. Olympic track and field trials in Oregon.

Shanghai digital billboards feature 'tweets' from Chinese Olympians

August 15, 2012

According to AdAge.com, several digital billboards in Shanghai are featuring social media posts from Chinese Olympic athletes in an effort to garner more…

DPAA study: More dollars to DOOH

August 13, 2012

A new survey of strategic media planners conducted by the Digital Place-based Advertising Association shows a significant increase in the percentage of…

TruMedia intros remote management solution for DOOH

August 9, 2012

Tampa, Fla.-based TruMedia Technologies Inc., a provider of marketing optimization and audience measurement solutions for the retail chain and out-of-home…

NY airport inks 'Titan-ic' DOOH deal

August 7, 2012

Out-of-home advertising and media firm Titan has been awarded a five-year contract for the exclusive right to sell advertising in Westchester County (N.Y.…

Adspace picks up Access 360's in-mall DOOH assets

August 6, 2012

In-mall digital out-of-home nework owner Adspace Networks has acquired Access 360's Mallvision assets including an exclusive sales representation agreement…

Digital signage tower takes center stage in Munich Airport (Video)

August 2, 2012

Digital communication technology firm 3M GTG, part of diversified technology company 3M, has introduced what it's calling "a new generation of billboard," the…

DOOH firm sells mall assets to focus on sports

August 1, 2012

Access Sports Media, formerly Access 360 Media, t­oday announced the sale of its Mallvision assets to focus entirely on its position in live sports…

'For Rent' signs going digital

July 31, 2012

Flagship Properties in Toronto has entered into an agreement with Digital Marketingbox powered by UNOapp online software to install outdoor digital signage…

Digital signage projection tech cheers on Olympic athletes (Video)

July 31, 2012

Just as the world finished watching the Opening Ceremony of the London 2012 Olympic Games on July 27, Procter & Gamble and Gillette used digital signage…

Predicting the future of intelligent vending kiosks with digital signage, Pt. I

by Christopher Hall — w, t

Combining digital signage and mobile technologies with vending gives a look at next-generation smart kiosks.

Colombian DOOH network picks BroadSign

July 25, 2012

Colombian digital signage network operator Enmedio Comunicacion Digital is deploying BroadSign's digital signage technology platform across its networks with…

GoGo Cast DOOH goes social-local with Dingo Mobile deal

July 23, 2012

Digital out-of-home merchandising and content firm GoGo Cast Inc. announced today that it has inked a deal to acquire Toronto, Canada-based Dingo Mobile Inc.…

GSTV DOOH network integrates Nielsen agency planning tools

July 17, 2012

Gas Station TV announced today that it, in conjunction with Nielsen Media Research, through its Interactive Market Systems division, has developed a GSTV…