5 for 5: April's top digital signage headlines

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in April, recapping the biggest news headlines of the month.

Digital signage celebrates Earth Day across the US

by Christopher Hall — w, t

Continuing on ongoing effort to promote the nation's parks and historic sites, the out-of-home industry launched a digital roadblock today in support of Earth…

Coke digital signage brings some cool summer color to Oz

by Christopher Hall — w, t

JCDecaux and Coca-Cola recently won the award for 'Best Use of a Special Build' in the Australian Outdoor Media Association’s Q4 Creative Collection…

New digital signage advertising coming to the London Tube

by Christopher Hall — w, t

Exterion Media, formerly CBS Outdoor International, is set to launch its own summer blockbuster with a new digital signage ad platform coming to the London…

Times Square digital signage kicks off National Parks PSA

Out-of-home and digital out-of-home working together for nationwide two-year PSA campaign targeting millennials for National Parks Service anniversary.

March Madness coming to a digital billboard near you

by Christopher Hall — w, t

Lamar Advertising Co. displaying real-time scores and live tweets on digital signage in the home markets of surviving teams and venue location markets for this…

Digital out-of-home pays tribute to Star Trek's Spock.

by Christopher Hall — w, t

After the passing of Leonard Nimoy, the actor who made Mr. Spock a household name, digital billboards around the Atlanta area paid tribute to the late pop…

Skoda takes digital signage for a test drive at Waterloo Station

by Christopher Hall — w, t

In an inventive digital signage and augmented reality branding engagement, commuters got to see how they'd look in their very own Skoda Fabia on the big screen…

Digital signage keeps NY Knicks star Carmelo Anthony on the court

by Christopher Hall — w, t

With the NBA star hanging up his sneakers for the rest of the season to have knee surgery, one of the only places to see him is now a digital signage screen in…

Porsche, HP rev up Chelsea Market Feed

by Christopher Hall — w, t

The Chelsea Market Feed powered by The Huffington Post digital signage network inside New York City's Chelsea Market is bringing high-tech to a hip destination.

What is out-of-home in a 'mobile' world?

With 65 percent-plus of the U.S. population smartphone-armed and dangerous, mobile technology has transformed the way people interact with the world and each…

Digital signage lands at New Zealand's largest airport

Displays aim to reach the 15 million travelers flying in and out of the airport, and the 38 million people travelling through the airport corridor, annually.

Settling the frontier of digital out-of-home

by Lyle Bunn — Strategy Architect, BUNN

Digital media and dynamic signage analyst recounts key takeaways form recent events looking at the still untamed digital out-of-home landscape.

Digital signage 5 for 5: Content design, digital engagement ... and zombies

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in October, and what we can learn from them.

Shazam lands in the mall

by Christopher Hall — w, t

The popular mobile app is being integrated with digital signage advertising through the Adspace network across more than 200 shopping malls in the U.S.

'The Walking Dead' take Vienna with augmented reality-digital signage campaign

by Christopher Hall — w, t

A Vienna tram shelter turns "Scary Shelter" in a "zombie apocalypse" on digital out-of-home.

Digital signage key ingredient for tasty Instagram selfie ad campaign

by Christopher Hall — w, t

Take one part digital signage, add in selfies, social media and fine chocolate for an interesting mix as an integrated campaign takes to the streets of San…

Digital signage takes 'Art Everywhere'

by Christopher Hall — w, t

The out-of-home advertising industry, both static and digital, is partnering with some of America's top art museums to take America's greatest art to the…

Online bidding lands autism advocacy group on digital billboards

by Christopher Hall — w, t

Can the growth of digital billboards in the out-of-home advertising space help small businesses and nonprofit agencies?

Surf's up: The smell of digital signage success

by Christopher Hall — w, t

A DOOH campaign in the U.K. combined digital signage, scent emitters and hopscotch to promote a new laundry soap brand.