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Advertising News & Media

Miller Zell hires John Moezzi as director of digital media operations

March 1, 2010

John Moezzi has joined Miller Zell's digital media practice as director of digital media operations.  In his new role Moezzi will be tasked with building the…

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Titan announces loss of MTA New York contract

March 1, 2010

Titan has announced that after 13 months of intense negotiations, Titan and the MTA failed to reach an agreement on a restructured contract. The MTA is…

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NEC partners with Project Leadership Associates to develop VUKUNET ad platform

February 22, 2010

NEC Display Solutions of America today announced a successful partnership with Project Leadership Associates to develop VUKUNET, the universal advertising…

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DOOH a missed opportunity for Vancouver Olympics advertisers

by Bill Yackey

VANOC forgot about digital signage when it bought $38 million worth of ads for Olympic sponsors, so others have capitalized.

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OVAB-compliant Nielsen survey confirms Captivate Network audience of 4 million

February 9, 2010

Captivate Network delivers an audience of more than 4 million employed, high-income consumers who watch the company's elevator screens and use the content on…

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Three things that will change DOOH ad pricing

by Bill Yackey

Demand, interactivity and aggregation services are poised to pull more dollars to screen advertising.    

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Disney, Google to invest in Chinese digital signage company

If deal is completed, YUM! Brands's KFC says it is on board to advertise on 2,000 screens.

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Digital Signage Expo announces 2010 Apex awards finalists

January 28, 2010

Digital Signage Expo (DSE) announced today that 22 companies have won the distinction of finalists for the 2010 Apex Awards, to be presented at a special…

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Decline in ad spending signals rethinking of media options

by David Little — Director of Marketing, Keywest Technology

Keywest's director of marketing puts the decline in ad spending and how it affects the digital signage industry into perspective.  

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Never.no joins forces with Cyprus-based DOOH provider Eyecatching Media

January 18, 2010

Never.no has announced a partnership with Eyecatching Media Ltd., a Cyprus-based provider of digital out-of-home (DOOH) services including digital signage for…

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Digital signage: The top 10 trends for 2010, Part 1

by Keith Kelsen — chairman, 5th Screen Digital

The next year will focus on content, measurement and experience as the industry continues to grow.

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5 great digital signage moments in 2009

by Bill Yackey

We look into great events that changed the industry this year, and one we'd rather forget.

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JCDecaux wins screen advertising contract with Nice Côte d'Azur Airport

by Bill Yackey

December 14, 2009

French outdoor advertising and urban furnishings group JCDecaux SA Monday said its subsidiary, JCDecaux Airport, has won the advertising concession for Nice…

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Digital Signage in Sports and Entertainment Venues

Effective use of a digital signage network in sports and entertainment venues will generate revenue, improve safety and enhance the overall experience of the…

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Vodafone Portugal goes for Litefast 360-degree digital LED displays

by Bill Yackey

December 8, 2009

Vodafone Portugal is using transparent Litefast MAGIC digital signage displays for the promotion of its mobile Internet service, Vodafone 360. The 360-degree…

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EYE digital advertising stands out at malls

November 19, 2009

Seventy-one percent of mall shoppers reported that EYE's digital advertising units, known as Eyelites, stand out from other advertising at the mall.

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The Digital Signage Show: NEC announces VUKUNET universal DOOH advertising platform

VUKUNET serves as the screen manufacturer's entry into the digital advertising space.

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Neo Advertising expands in Asia with new office in Indonesia

November 9, 2009

Neo Media Group has accelerated its development plans in Asia with the opening of an office in Jakarta. The office will operate Neo Advertising's first project…

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YCD Multimedia launches Real Time Ad Management platform for digital signage

November 4, 2009

YCD Multimedia has announced the release of the YCD|RAMP (Real-Time Ad Management Platform). The platform allows for the production, distribution and…

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