News

Content creation platform provider joins DPAA

June 21, 2016

The Digital Place Based Advertising Association announced that Visible Spectrum Inc, which provides a cloud-based content creation platform for creating HD video that can be used in digital place-based, mobile and other media, has joined the association.

"For the digital placed-based media industry, VSI's platform presents an opportunity for networks to produce high quality video that can be fine-tuned into multiple versions targeted in various ways including time of day, location, section of store and dozens of other criteria," said Barry Frey, president and CEO of the DPAA. "We welcome VSI to our ranks and look forward to helping them connect with our members."