LA cafe freshens up complex menu with digital signage

One LA cafe aimed to create a truly laid back atmosphere with many healthy options. The only problem was the menu was far too large for customers, so the cafe turned to digital signage to help them deliver better content portions.

Digital menu boards bring the farm to the table

A farm friendly fast casual ran into trouble squeezing its 50+ items into menus. It turned towards digital signage to deliver it's fresh customer experience.

Join the future: Participate in the 2018 Digital Signage Future Trends Report

The time has come for the 2018 Digital Signage Future Trends Report. Take the future trends survey to receive 25 percent off the final report, and enter to win a $100 gift card. You can also submit a blog to be included in the report. If yours is chosen, you'll receive a free copy.

Why do we make digital menu boards so difficult?

Many companies make digital menu boards too difficult for themselves. It's important to remember that they are still just menu boards and the same best practices apply.

Digital signage 5 for 5: September 2017

Over the last several months, restaurants have dominated the top stories on Digital Signage Today, but September readers branched out a bit and explored topics ranging from retail digital signage kiosks to future trends.

Can 'attract screens' lure in customers?

One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.

How menu boards can encourage healthy eating

Digital menu boards aren't just for displaying the latest burger. They can also encourage customers to pick healthier options.

Digital signage software: Where to begin?

Digital signage seems simple, but choosing software can be a challenge. Where do you begin?

Disney Cars 3 Video Case Study

Cineplex Digital Media created an experiential digital marketing campaign for the launch of Disney's Cars 3.

Cineplex Digital Media: Transforming Business-to-Customer Relationships

Cineplex Digital Media is creating a world where screens are universally viewed as the most impactful tool for transforming business-to-customer relationships.

3 key digital signage lessons for restaurants

More restaurants than ever are embracing technologies ranging from kiosks to menu boards. I have learned a number of key lessons to help make digital signage successful in restaurants. They relate to communication, the environment and the logistics.

3 keys to bringing digital signage to the big stage

Digital signage in stadiums and other event facilities is not new, but it's getting bigger than ever before. It's important to keep in mind a few key principles to ensure digital signage's success on the big stage.

Q&A: Digital signage current, future trends (part 2)

David Weatherhead, CEO of Advanced, discusses key trends in the market, including the increasing growth of video walls and LED technology, as well as how companies are future-proofing their investments.

How to boost your company's 'Digital IQ'

Only 12 percent of Fortune 500 business from 1955 still existed in 2016. Their creativity, constant innovation and technology-focused mindset is why those companies still thrive today. By studying a company's Digital IQ, we can understand how digital transformations propel both organizations and whole industries forward.

Lazy content should be flushed down the drain

Earlier this week, I saw digital signage near a mall restroom with content I would have happily flushed down the toilet. Lazy content creates useless digital signage.

Digital signage 5 for 5: August 2017 edition

August's top stories really hit readers in the stomach, with topics ranging from the basics of menu boards to viral videos at the bar. One story in particular examined if digital signage is finally taking over drive thru menus, while others examined LED technology.

Considerations for retail digital signage deployments

Digital signage represents one of the most promising technologies for kiosks. Yet the cost remains a prohibitive factor for many companies that potentially have much to gain by improving customer engagement via today's digital capabilities.

10 tips to get your video wall up and running

Deploying a stunning video wall that stays within your budget can be a stressful, even overwhelming task. So many options, so many potential pitfalls. Here are ten tips to get it up and running.

6 benefits of digital signage in education

The emergence of a digital media culture has effectively forced educational institutions to embrace digital signage. Why? To keep-in-touch with audiences that are becoming increasingly hard to reach using traditional methods.

3 digital signage options for retail kiosks

Historically, the cost and complexities of digital signage discouraged operators of retail kiosks from investigating its potential benefits. But as digital screens become a more common component of kiosks in other environments, interest in digital signage for retail kiosks is increasing.

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