AR displays deliver 'restaurants of the future'

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

One company is working to push menu boards into the future through a glasses-free augmented reality experience called HoloLamp, which delivers virtual menu…

Chicken Charlie's teams up with PixelFlex for LED mobile concession stand

January 22, 2018

Chicken Charlie's, a fast casual restaurant owned by Charlie Boghosian, recently teamed up with Hitch-Hiker and PixelFlex to upgrade its FryBQ mobile…

Top 5 stories December 2017: Star Wars dominates

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Christmas is over, but you can still treat yourself on some holiday stories from last month, such as how you can learn from the Star Wars Battlefront 2 public…

Top 5 most read articles of 2017: Porn hack and McDonald's dominate

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the…

Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

ONELAN continues drive into Enterprise, Retail & QSR with additional Reserva and SOC features at ISE2018

ONELAN, a global leader in digital visual communications, will be attending Integrated Systems Europe 2018 showcasing a number of new releases, notably card…

Davanni's pizza chain rolls out CMS to all locations

December 13, 2017

Davanni's, a pizza restaurant chain, has partnered with Agosto Inc. to deploy Skykit, a Chrome-based digital signage content management system. Davanni's…

3 keys to evaluating digital menu boards

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

All digital menu boards are not created equal. For this reason, it's essential for restaurants to evaluate their hardware, content and content management…

Digital signage top 5 stories: November 2017

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Readers whetted their appetites during November with topics such as reviewing the menu boards of McDonald's, touchscreens trends and key ways digital signage…

McDonald's DOOH campaign captures traffic appetites

November 15, 2017

McDonald's recently appealed to 'hangry' drivers stuck in traffic with a DOOH campaign called Traffic Busters. This campaign, produced by Grand Visual, ran…

How digital signage can boost customer dwell time at restaurants

by Richard Ventura — VP Business Development, NEC Display Solutions

Use of digital signage in the restaurant space has been growing exponentially as operators realize the flexibility, marketing and branding opportunities it…

'I'm liking it:' Reviewing McDonald's menu boards

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Recently, I made a trip to the Golden Arches, not just to get a burger, but also to see if the restaurant's menu boards lived up to the hype. I examined them…

Long John Silver's to deliver 'drive thru of the future' with outdoor digital signage

November 10, 2017

Long John Silver's plans to upgrade its drive thrus with outdoor digital menu boards. The QSR partnered with Allure, a division of Christie Digital Systems…

Digital signage 5 for 5: October 2017

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Last month, users gobbled up stories on McDonald's, software, restaurants and digital signage horror stories.

AI and virtual reality earn their place in hospitality

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Virtual reality and AI are starting to gain grounds in the hospitality industry. Customers are growing more comfortable with these technologies, which is in…

I'm lovin' it in Italy: McDonald's launches delivery via interactive bus shelters in Milan

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's transformed three bus shelters in Milan, Italy into interactive stores where customers can order via a touchscreen and have food delivered to them.

3 tips to ensure digital signage is successful in restaurants

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many restaurants are snatching up digital signage like candy, but there's still major challenges when addressing the logistics, user friendliness and customer…

Arby's franchisee weighs in on brand's 'tech tolerance'

COO Bo Davis discusses how he uses technology to keep employees engaged.

Why Dairy Queen added virtual reality to training program

Dairy Queen's Kim Brastad discusses the use of virtual reality and gamification in the chain's training program.

Cowboy Chicken CEO talks about what keeps him awake at night

Sean Kennedy, CEO of Cowboy Chicken, discusses how he's growing his 22-unit brand.