DOOH Advertising News & Media
Digital billboards welcoming flood-displaced South Carolina fans to Louisiana
October 9, 2015
Lamar Advertising Co. is dedicating space on its digital billboards to welcome flood-displaced University of South Carolina Gamecocks fans to Baton Rouge this…
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1,000 digital signage screens headed for London streets
October 8, 2015
JCDecaux announced at a recent industry event the next stage of its digital outdoor strategy for London: It will take over what it's calling 'the world's…
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Project Everyone enlists digital signage for 'world's largest ever advertising campaign'
by Christopher Hall — w, t
In what organizers hope to be 'the world's largest ever advertising campaign,' out-of-home advertisers and communications agencies around the globe marshaled…
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Digital out-of-home rallies around 'Project Everyone'
by Christopher Hall — w, t
'The world's largest ever advertising campaign,' landed in Times Square as out-of-home advertisers and communications agencies around the globe marshaled…
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Expansion plans have On The Go digital signage kiosks on the move in NYC Subway
October 6, 2015
New York City Subway riders will soon have more information at their fingertips, as the On The Go Travel Station network of interactive digital signage kiosks…
read nowCorner Media, formerly Glanz Digital, rebrands and expands into new markets
October 2, 2015
Corner Media, formerly Glanz Digital, a location-based digital media company, has rebranded and is expanding into new markets, fusing digital signage and…
read nowClear Channel Outdoor taps location-based analytics to enhance DOOH campaigns
October 2, 2015
Clear Channel Outdoor Americas today announced it has partnered with Vistar Media, an advertising platform designed to help brands reach consumers based on…
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Georgia outdoor advertiser going digital in Eurasia
September 29, 2015
Digital signage displays will run in transit, shopping mall and airport venues in Georgian company's new DOOH network, according to BroadSign.
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New New York subway station gets on the digital signage train
September 29, 2015
Out-of-home media company Outfront Media Inc. announced it has deployed what it says is "the future of consumer engagement within out-of-home advertising": new…
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Doggy DOOH campaign warms hearts
by Christopher Hall — w, t
A U.K. animal shelter earlier this year launched a clever digital out-of-home activation that saw an on-screen dog following passersby around an East London…
read nowTitan, Control Group complete merger, form Intersection
September 18, 2015
The merger of out-of-home advertising company Titan and technology and design firm Control Group to form Intersection, announced earlier this summer, has been…
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Celebrities take to digital billboards to promote new recycling system
September 15, 2015
Nonprofit organization Recycle Across America today announced a partnership with out-of-home advertising company Lamar Advertising Co. to promote RAA's…
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#NeverForget: Digital billboards commemorate 9/11
by Christopher Hall — w, t
On the 14th anniversary of the Sept. 11, 2001, terrorist attacks, the digital out-of-home and out-of-home sectors continue to commemorate the fateful events of…
read nowDPAA adds Cineplex Digital Solutions to ranks
September 9, 2015
The Digital Place Based Advertising Association announced today that Cineplex Digital Solutions, the digital signage and experiential media agency of Cineplex…
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Digital signage driving Shell TV Network in Turkey
September 8, 2015
Digital signage media player provider BrightSign LLC today announced that its players are powering a network of nearly 400 screens in Shell garage forecourts…
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'10 Years Stronger': Digital signage remembers Hurricane Katrina
by Christopher Hall — w, t
Baton Rouge, Louisiana-based outdoor advertising giant Lamar Advertising Co. today announced it is dedicating space on its digital billboards nationwide to…
read nowDigiCom acquires Amscreen media networks
August 24, 2015
U.K.-based digital signage firm Amscreen recently announced that it has signed a new partnership agreement that will see DigiCom take ownership of the media…
read nowNew platform integrates digital signage and digital online to target Australia's 2 million small businesses
August 20, 2015
A new integrated online and digital out-of-home content platform dedicated to supporting Australia's 2 million small businesses has been launched by oOh!media…
read nowJCDecaux plans 'significant digital transformation' for London bus shelters
August 20, 2015
The company announced it has been awarded what it called "the world's largest bus shelter advertising concession" by Transport for London. The company's…
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Coca-Cola taps digital signage to find out 'What's in a Name?' in Times Square
by Christopher Hall — w, t
Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times…
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