Huntington National Bank turns to digital photo frames to strengthen relationships with customers

Provider Reality Interactive created stylish, effective “personal signage” using off-the-shelf digital frames at teller windows and teller lines.

Neo Media Group takes off with Geneva International Airport install

March 1, 2010

Neo Media Group, one of the leading DOOH network operators in Europe, North America and Asia, has been selected after the tender of Geneva International…

Titan announces loss of MTA New York contract

March 1, 2010

Titan has announced that after 13 months of intense negotiations, Titan and the MTA failed to reach an agreement on a restructured contract. The MTA is…

RMG Networks, The New York Times launch DOOH network

NYTimes.com content is coming to 800 restaurant screens in New York, Los Angeles, Chicago, Boston and San Francisco.      

Arbitron develops professional training for digital out-of-home industry

February 28, 2010

Arbitron Inc. has launched a new educational series that includes insights on Out-of-home Video Advertising Bureau (OVAB) Audience Metrics Guidelines for…

DSE: D.A.T and AmberAlert.com bring advanced alert tech to DOOH networks

February 23, 2010

At this year's Digital Signage Expo, Digital Advertising Technologies (D.A.T.) announced a strategic partnership with AmberAlert.com, a technology company…

NEC partners with Project Leadership Associates to develop VUKUNET ad platform

February 22, 2010

NEC Display Solutions of America today announced a successful partnership with Project Leadership Associates to develop VUKUNET, the universal advertising…

DSE: Walmart reveals 18-month results for SMART Network

by Bill Yackey

The retail giant has tied digital signage to its POS network and it is yielding impressive sales uplifts.

Peoplecount announces digital out-of-home audience measurement service

February 18, 2010

Peoplecount, a Toronto-based audience research company, today announced its new pre-packaged audience metrics service for Digital Out-of-Home networks.

Coca Cola shows confidence in DOOH by taking a step forward with the medium

February 18, 2010

The world's largest beverage company has added another feather to its cap: media owner. Late last year, Coca-Cola started rolling out its Digital Network, a…

LocaModa enables Foursquare to 'check-in' to the digital out-of-home market

February 17, 2010

LocaModa today announced partners committing to its Foursquare application, specifically designed for the digital out of home industry.

DOOH a missed opportunity for Vancouver Olympics advertisers

by Bill Yackey

VANOC forgot about digital signage when it bought $38 million worth of ads for Olympic sponsors, so others have capitalized.

Neo Media Group to pull U.S. operations

February 16, 2010

Neo Media Group, a digital-out-of-home network operator, has said it will scale down its development plan to improve growth in the core markets of the group.

BookingDOOH enters China, signs Bus-Online

February 14, 2010

BookingDOOH.com, the international Digital Out Of-Home networks aggregator, has signed an agreement with Shanghai Be Media to offer the Bus-Network of CCTV.

Cinci's Fountain Square launches Aerva Pic2Screen for Valentine's Day campaign

February 14, 2010

Aerva Inc. and The Cincinnati Center City Development Corporation (3CDC) have announced the use of Aerva Pic2Screen, a social media application developed by…

Health Club Media Network announces partnership with Town Sports International, screens included

February 11, 2010

Health Club Media Network (HCMN), the nation's largest provider of advertising and marketing opportunities for national brands in health clubs, announced today…

Why location-based services are important for place-based screens

by

LocaModa's CEO discusses the integration of Foursquare with digital signage and the advantages it has for deploying locations.

OVAB-compliant Nielsen survey confirms Captivate Network audience of 4 million

February 9, 2010

Captivate Network delivers an audience of more than 4 million employed, high-income consumers who watch the company's elevator screens and use the content on…

The Golf Network takes on Worldwide Golf Shops' DOOH network

February 9, 2010

Sports Retail Networks, a venture of EDR Media LLC, announced today that it has completed the acquisition of the Worldwide Golf Shops digital signage network…

Three things that will change DOOH ad pricing

by Bill Yackey

Demand, interactivity and aggregation services are poised to pull more dollars to screen advertising.