Billups selects Nicholas Wotten as SVP of marketing

December 21, 2018

Billups, an OOH advertising company, has selected Nicholas Wotten to serve as senior vice president of marketing. Wotten will help launch Billup's technology…

Amobee, Place Exchange launch OOH programmatic marketplace

December 20, 2018

Amobee, a digital marketing technology company, has partnered with Place Exchange to launch a programmatic marketplace for OOH media. Customers can bid for…

JCDecaux launches advertising platform at Changi Airport

December 12, 2018

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux, has launched its Digital Duty-Free Totem advertising platform at Changi Airport. It consists…

Adelphic expands DOOH inventory

December 12, 2018

Adelphic, a self-service platform for cross-channel programmatic advertising, has integrated digital-out-of-home inventory from Rubicon Project's private…

eyefactive at ISE 2019 in Amsterdam

Innovative shopping experience of the future: At this year's ISE, eyefactive present interactive technology and products for use at point of sale.

OOH revenue up by 3.8 percent

December 7, 2018

OOH advertising revenue rose by 3.8 percent in the third quarter of 2018, compared to 2017, and DOOH accounted for 28 percent of total OOH spending, according…

Gate Reality to unveil 3-D AR mural

December 6, 2018

Gate Reality, a virtual realities production house, has teamed up with Allover Media, an experiential advertising agency, to launch Augmented Shoreditch, an…

PerceptIn announces intelligent advertising vehicle for DOOH

December 4, 2018

PerceptIn has launched its DragonFly Intelligent Advertising Vehicle, which uses robotics, displays and interactive technology to engage with customers. It…

5 Ways to Keep The Personal Touch in Real Estate Using Digital Signage

by Egor Belenkov — CEO, Kitcast

Renters and homeowners love to work with client-centric agencies. The real estate digital signage is your best bet in making your messages look personal and…

Vistar Media selects Chris Waterman as global director of publisher partnerships

November 30, 2018

Vistar Media, a programmatic DOOH technology provider, has selected Chris Waterman as director of publisher partnerships. Prior to joining Vistar, Waterman…

AR digital signage battles racism with contactless payments

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

A digital signage campaign challenged users to stop an AR white supremacist rally by donating.

Wow Media deploys digital billboards in Los Angeles

November 21, 2018

Wow Media has deployed four 1,200-square-foot digital billboards in Los Angeles on I-405. The billboards will be seen by the 379,000 vehicles that travel I-40…

Meridian partners with Samsung SDS America on digital signage solution

November 16, 2018

Meridian has partnered with Samsung SDS America, the U.S. subsidiary of Samsung SDS, to produce digital out-of-home signage solutions for a variety of…

Intersection expands ad partnership with San Francisco MTA

November 15, 2018

Intersection is extending its advertising partnership with the San Francisco Municipal Transportation Authority. The company will continue to sell ads on the…

McDonald's celebrates 50 years of Big Macs with digital signage dance-off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's has been consistently deploying digital signage, kiosks and other customer experience solutions inside their stores. The fast food giant is also…

Ayuda partners with Blip to drive incremental revenue to DOOH

November 2, 2018

Ayuda Media Systems is partnering with Blip, a marketplace for digital billboards, to integrate Ayuda's DOOH tools with Blip's marketplace, according to a…

Formetco deploys digital billboard for Cobb Galleria Center in Atlanta

October 29, 2018

Formetco, an OOH company, has deployed a 100-foot digital billboard at the Cobb Galleria Centre property, directly facing the SunTrust Park, home of the…

DOOH makes the mundane exciting

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

If I had to name one boring business, it would probably be storage. It's literally the business of collecting dust. How does one stand out in that line of…

Digital signage helps fight crime

In the movies, every hero needs a partner to help them fight crime. It's no different in real life! But rather than calling upon a single costumed crusader…

Ford DOOH campaign soars into Paris airport

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Ford recently promoted its EccoSport SUV with an interactive DOOH campaign, allowing customers to take a look inside.