DOOH Advertising News & Media
NRS partners with Catalina for DOOH in retail
December 1, 2020
National Retail Solutions, a point-of-sale network for retailers, has partnered with shopper intelligence solutions provider Catalina to provide messaging…
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Zalando celebrates connection with 'We will hug again' DOOH campaign
November 13, 2020
Zalando, an online retailer for fashion and lifestyle, has launched its "We will hug again," campaign in Europe to deliver encouragement during the holidays.
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Cattri inks acquisition of Lightbox OOH Video Network
November 13, 2020
Cattri, an OOH technology company based in Mexico City, has acquired Lightbox OOH Video Network. With this acquisition, Cattri aims to enter the U.S. market…
read nowIntersection wins DOOH contract with Port Authority of New York, New Jersey
November 12, 2020
Intersection has won a 10-year contract with the Port Authority of New York and New Jersey to manage all static and digital advertising on stations, platforms…
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Clear Channel exec to join World Out-of-Home Board
November 10, 2020
Martin Corke, UK chief marketing officer and European marketing and communications lead, Clear Channel Outdoor, will succeed Philippe Baudillon, regional CEO…
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Clear Channel Airports integrates Geopath DOOH audience insights tech
October 30, 2020
Clear Channel Airports, the Americas-based airports business of Clear Channel Holdings Inc. has rolled out an audience impressions solution from Geopath for…
read nowVelocity acquires Impax Media
October 27, 2020
Velocity, a managed services company for connectivity, network management and DOOH, has acquired Impax Media Inc., a grocery store digital signage advertising…
read nowOAAA appoints new CMO
October 16, 2020
The Out of Home Association of America has appointed Christina Radigan to serve as CMO. She will report to CEO and President Anna Bager, according to a press…
read nowOcean Outdoor rebrands retail tech subsidiary to Ocean MediaTech
October 15, 2020
Ocean Outdoor, a DOOH media owner, has rebranded its retail technology subsidiary ACM Retail Tech to Ocean MediaTech. This is part of an effort to expand its…
read nowHilite Outdoor intros cartop DOOH network
September 25, 2020
Hilite Outdoor has launched its cartop DOOH network in Toronto, Canada, with more launches planned for Vancouver and Montreal. This network features digital…
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Digital signage addresses mental health during COVID-19
by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator
The mental health crisis has only gotten worse during COVID-19, and many people don't know how to address mental health issues with their loved ones. Suicide…
read nowSamsung partners with ScoreVision for sports LED displays
September 18, 2020
Samsung Electronics America has partnered with ScoreVision to deliver sports software into LED displays and mobile devices. Through the partnership…
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Hivestack adds Vlad Stesin to board
September 17, 2020
Hivestack, a DOOH technology company, has appointed Vlad Stesin as a member of the company's board of directors. Stesin is currently the co-founder and chief…
read nowAdomni to deliver digital art on Uber DOOH
September 15, 2020
Adomni has partnered with video and art platform, Niio, to deliver artwork to its Uber cartop DOOH network. Niio will curate the digital video artwork and all…
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How is DOOH handling COVID-19?
by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator
Digital out-of-home, or DOOH media took a particularly big hit in the initial COVID-19 wave, although with many restrictions lifting, it is slowly recovering.
read nowTalon partners with Havas to expand DOOH into North America
August 31, 2020
Talon, an OOH media specialist, has partnered with content, media and communications company, Havas Media Group, to offer its OOH data management, audience…
read nowTalon launches intelligent DOOH buying platform, Atlas
August 28, 2020
Talon Outdoor, an OOH specialist, recently launched Atlas, an intelligent automated DOOH buying platform. With this platform, advertisers can plan and optimize…
read nowFineco, Hearts and Science launch DOOH campaign with Talon
August 26, 2020
Fineco, a financial services company, has teamed up with global communications company, Hearts and Science, to run its Trade Without Compromise DOOH campaign…
read nowNielsen partners with Talon Outdoor to launch OOH solution
August 25, 2020
Nielsen recently partnered with Talon Outdoor to combine its Marketing Cloud solution with Talon's data management platform, Ada, to deliver insights into OOH…
read nowCaptivate partners with Edison Interactive, Verizon to deliver DOOH to golfers
August 24, 2020
Captivate, a DOOH office network provider, has partnered with Edison Interactive and Shark Experience presented by Verizon to deliver DOOH advertising to…
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