DOOH Advertising News & Media
Bangladesh's Toffee platform announces 1B World Cup streams
December 22, 2022
Banglalink, a Bangladesh-based streaming platform, has announced that its streaming coverage of the FIFA World Cup has crossed the one billion views mark…
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Mary's Free Bed teams with Extra Credit Projects in Michigan DOOH campaign
December 21, 2022
Mary's Free Bed, a Michigan-based charity that has helped provide medical care and services to the underprivileged for over one hundred years, has partnered…
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Heritage, Daktronics partner in Times Square DOOH
December 20, 2022
Heritage Outdoor Media has partnered with Daktronics to install an 8-milimeter-resolution SMD digital billboard on the Bow Tie Building at 1530 Broadway in…
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Holiday travel and DOOH planning: Meeting the challenge
by Daniel Brown — Editor, Networld Media Group
As major brands gear up for the holiday travel season, we reached out to Patrick Harrison, CMO at Visit Tampa Bay and Lauren Sak, senior marketing director at…
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Nila Spaces, Times OOH partner for DOOH campaign
December 20, 2022
Nila Spaces, an Indian real estate brand based in Ahmedabad, has partnered with Times OOH for its DOOH campaign called "Vida – the future of urban living,…
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KEVANI, Forum partnership launches Inglewood DOOH installation
December 19, 2022
Kevani, a Los Angeles, California-based DOOH firm, has announced the launch of a triple-screen DOOH display installation called The Trio at the intersection of…
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Rapport wins OOH media plan of year for NBA campaign
December 15, 2022
Rapport has won the OAAA's OOH Media Plan of the Year Award for its collaboration with the NBA on its 75th annual postseason campaign entitled "Taking it to…
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Loop Media, ACTV8me announce DOOH partnership
December 15, 2022
Loop Media, a multichannel B2B and B2C streaming and DOOH platform, has announced a partnership to distribute ACTV8me's media and marketing technology…
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Retail Fluent announces CPG-focused DOOH network, platform
December 14, 2022
Retail design firm Retail Fluent has announced a proprietary turnkey DOOH network and service platform focused on CPG brands and targeting independent and…
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US, UK partnership to standardize real time bidding
December 13, 2022
The Out of Home Advertising Association of America has partnered with Outsmart (its UK-based counterpart) and IAB Tech Labs to create a standard for real time…
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Kirloskar leans into DOOH at Mumbai Airport
December 12, 2022
Kirloskar, a large industrial conglomerate in India, has invested in a DOOH campaign at the Mumbai Airport Terminal 2 called "Limitless," according to a press…
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Volta releases carbon emissions calculator for advertisers
December 9, 2022
Volta, an electric charging and advertising firm, has open-sourced their environmental impact calculator, according to an email statement.
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How Frontlit LCD slashes costs, energy use
by Daniel Brown — Editor, Networld Media Group
Mike Casper, CEO at Azumo, hopes the industry adopts frontlit LCD instead of making ever-brighter displays to "fight the sun." He joined Digital Signage Today…
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Wovenmedia reveals Bentonville office, tech innovation lab
December 7, 2022
San Fransisco-based Wovenmedia, an in-store retail media solutions provider, has unveiled its Bentonville, Arkansas office, which includes a tech innovation…
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Vision Australia, QMS partner for Carols by Candlelight promotions
December 7, 2022
Vision Australia, a service provider to blind and low-vision Australians, has partnered with DOOH provider QMS to promote the 85th annual Carols by Candlelight…
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Vistar marks Singapore anniversary, expands footprint
December 7, 2022
Vistar Media is marking the anniversary of its Singapore launch with further expansion in pDOOH, according to an email announcement.
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Place Exchange partners with The Neuron in DOOH
December 6, 2022
Place Exchange, a supply side platform for programmatic OOH, has partnered with The Neuron, a pDOOH demand-side platform for agencies and advertisers…
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EMI leverages TeamViewer, reduces maintenance workload
December 6, 2022
Electra-Media Inc., provider of custom DOOH displays, is leaning into secure remote management of displays by leveraging TeamViewer, according to a press…
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Metaverse DOOH promises huge growth, starting with video games
by Daniel Brown — Editor, Networld Media Group
Norm Chait is senior director and OOH practice lead at Quotient, and sat down to share how DOOH and advertising in general are reshaped by the emerging…
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OOH revenue rose 11% in Q3 2022
December 5, 2022
Out-of-home advertising revenue rose 11% in the third quarter of 2022, according to figures in a report from the Out of Home Advertising Association of…
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