Digital signage set to flood NYC Transit

by Christopher Hall — w, t

As NYC readies a second phase pilot of digital signage wayfinding kiosks, MTA talks lessons learned, potential major RFP.

Beer, donuts and digital billboard advertising

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

Flat. Stale. Boring. No, I am not talking about the beer and donuts. But, could these words apply to digital billboard advertising? In fact, these words are…

DPAA head steps down, joins DOOH network

March 15, 2013

The Digital Place-based Advertising Association recently announcedthat organization president and CEO Susan Danaher has informed the DPAA's board of…

Orlando digital billboard takes shots at former Magic star Dwight Howard

March 13, 2013

An Orlando, Fla., radio station took out an ad on Clear Channel Outdoor digital billboards across the city to "welcome" former Orlando Magic and current L.A.

In-mall DOOH network bites on NFC

March 11, 2013

In-mall digital advertising network owner Adspace Digital Mall Network today announced that the company is collaborating with mobile-marketing solutions…

Hispanic 3D digital signage ad network guaranteeing advertisers' results

March 4, 2013

The Hispanic 3D Ad Network, owned by Los Angeles based 9D Media has announced it is now guaranteeing results to advertisers. The company said its confidence…

DSE13: Apex and Content awards for digital signage announced (Video)

The best-of-the-year awards in digital out-of-home deployments and digital signage content named by DSE judges.

Harris DOOH auto dealership rollout builds steam

February 27, 2013

The Automotive Broadcasting Network is several months into its large-scale, digital signage network rollout at auto dealerships across the U.S., according to…

Dot2Dot to manage Montreal bus stop DOOH

February 26, 2013

Dot2Dot Communications today announced that Canadian media giant Quebecor Media Inc. has chosen its Ad Manager to manage and maintain Quebecor Media's recent…

BroadSign, LocaModa partner for mobile, social digital signage solutions

February 21, 2013

BroadSign International LLC and LocaModa Inc. today announced a strategic agreement to jointly market and sell LocaModa's patented social and mobile…

American Eagle's Times Square, in-store digital signage to promote parks volunteerism

February 15, 2013

American Eagle Outfitters and the Student Conservation Association recently announced the expansion of their six-year partnership to engage students in…

Garden city theater goes green with digital signage

February 14, 2013

Letchworth's Broadway Cinema, located in "the world's first garden city" in Hertfordshire, U.K., recently decided to embrace greener communications by…

A primer on digital signage advertising

by Christopher Hall

A recent DST webinar provides an educational introduction to the benefits of digital signage advertising.

Russian buses roll out with digital signage

February 12, 2013

Scala Inc. today announced the installation of more than 300 digital signage screens in Russian MegaBuses that serve routes between Russia's two biggest cities…

Auto parts digital signage network powered by ScreenScape

February 12, 2013

ScreenScape Networks Inc. today announced it has been chosen by Uni-Select Inc. to power a retail digital signage network that will connect the Uni-Select…

Canadian pizza chain drops the puck on DOOH

February 11, 2013

Zoom Media Inc. today announced its partnership with the Boston Pizza chain across the province of Quebec, adding the chain locations in Quebec to its…

Cellphone-charging kiosk dials up digital signage

February 8, 2013

NV3 Technologies recently launched its new line of cellphone-charging kiosks that incorporate digital signage advertising.

Taco Bell Cool Ranch Locos Tacos put fans on Times Square digital billboards

Taco Bell again selected digital signage solution provider Aerva Inc. to launch the social media and digital out-of-home campaign for this year’s new product…

Titan inks OOH deal with United, including mobile and digital signage

January 31, 2013

Out-of-home advertising giant Titan has entered into an agreement with United Airlines to represent select United media assets in airports across the country…

The next level is now in dynamic media (Commentary)

Take a look at the state of the digital signage or dynamic media industry with analyst and educator Lyle Bunn.