Augmented reality digital signage from Pepsi invades London

Augmented reality and digital out-of-home surprise unsuspecting London bus riders with fantastic street scenes.

Health Media Network expands buy-in to BroadSign digital signage

March 19, 2014

U.S. digital point-of-care media company Health Media Network LLC is furthering its investment in BroadSign International LLC's cloud-based digital signage…

PQ Media: DOOH exposure grows 75%, on verge of 'breakout'

February 28, 2014

As the global media economy nears a digital tipping point in 2015, market research firm PQ Media said, a new study suggests that digital out-of-home media may…

Blowin' in the wind: Stockholm subway digital signage reacts to passing trains

February 28, 2014

A digital signage display on a Swedish subway platform reacts to passing trains, showing an ad with a model whose hair blows around her face when trains zip…

AOTO deploys 8K LED display at London Waterloo station

February 26, 2014

LED display provider AOTO recently had one of its 8K LED displays deployed in London's Waterloo railway station, according to an announcement from the company.

Digital signage passport kiosks land at Houston's George Bush Airport

February 25, 2014

Houston's George Bush Intercontinental Airport has deployed automated passport-processing kiosks that also can be used as digital signage advertising…

Valentine's Day 'Invisible Coca-Cola Machine' only appears to couples

by Christopher Hall

A digital signage vending kiosk from Coca-Cola was invisible to singles and appeared only to couples on Valentine's Day.

Monster Media gets patent for social media retrieval on DOOH screens

February 21, 2014

Out-of-home engagement specialist Monster Media recently announced that it has been issued patent No. 8,615,565, "Automatic content retrieval based on…

Aerva sends Valentine's Day 'Luv' to Times Square digital signage

February 19, 2014

Romantics across the country Tweeted their Valentine's Day photos to @AervaNYC to publicly declare their love on a Times Square digital billboard and receive…

The cure for the post-holiday season slump

by Barry Pearman — VP, Clarus Communications

The holiday shopping season is over, and many businesses are heading into one of their slowest seasons of the year. Holiday shopping bills and nasty weather…

Posterscope deal adds geo-targeting and mobile tracking to DOOH network

February 6, 2014

Building on its earlier mobile integration agreements with Proxama and EE, out-of-home company Posterscope has announced a multicountry deal with ad company…

UK Best Awards buy heavy on DOOH

Digital out-of-home plays a big role in most of the campaigns shortlisted for Best Consumer Campaign in this year's awards.

Clear Channel expands LA, El Paso digital billboard networks

February 3, 2014

Clear Channel Outdoor today announced it has added 14 new digital signs in greater Los Angeles, bringing its total to 33 in the L. A. market. The company also…

Yakima looking to regulate digital signage, billboards

January 29, 2014

The Yakima (Wash.) Planning Commission recently held a study session to craft a policy for roadside digital signs and billboards in Yakima. And while only a…

Digital signage getting a kick out of sports

Sporting events get eyeballs on the screens, and 2014 is setting up to be a banner year for sports and digital signage.

Amscreen digital signage powers petrol station DOOH in Romania

January 21, 2014

U.K.-based Amscreen Digital Signage Solutions and Romanian company Primex G&C today jointly announced a partnership project that will see a network of…

DOOH HELP kiosk combines digital signage, defibrillator

January 20, 2014

Liechtenstein-based HELP International AG announced it is introducing — after three years of research and development, more than 24 months of real-time field…

Italian transit network shifts to cloud-based digital signage platform

January 9, 2014

Grandi Stazioni S.p.A., owner of the Grandi Stazioni Media digital signage network, has converted to BroadSign International LLC's cloud-based digital signage…

Korean Air lands on Madison Ave. with digital signage video wall

December 30, 2013

To entice demanding business travelers with a new luxury flying experience, Korean Air has touched down on Madison Avenue with an immersive, interactive video…

Digital signage health kiosk tops 40M engagements

December 27, 2013

Health care technology company SoloHealth recently announced that its SoloHealth Station consumer health-and-wellness kiosk has surpassed the 40-million mark…