NCR Vitalcast deployed at Indy sports coliseum

December 17, 2012

NCR Corporation announced that the Allen County War Memorial Coliseum in Fort Wayne, Ind., has implemented an NCR Vitalcast digital menuboard solution that…

Dunkin' Donuts digital signage to showcase Facebook fans on New Year's Eve in Times Square

December 6, 2012

Beginning today, Dunkin' Donuts' "Top of the WorlDD" Photo and Video Contest gives the brand's Facebook fans the chance to start 2013 "at the top" by having…

NanoLumens finds Latin America partner

November 30, 2012

Flexible signage company NanoLumens has formed a strategic alliance with Brazilian tech integrator NC4U. NC4U will support NanoLumens expanding footprint in…

Malaysian cities banish printed banners for large-scale digital signage deployments

November 28, 2012

The Malaysian cities of Kuala Lumpur or Penang are seeing the traditional printed banners on lampposts, once common, being replaced with a colorful digital…

Boosting digital returns: What is the optimal number of advertiser slots?

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

As billboard operators convert static faces to digital, a key question is often how best to optimize to the perfect number of advertiser "slots." For someone…

JCDecaux, Clear Channel Outdoor duking it out over digital billboards in Chicago

November 14, 2012

Rival out-of-home titans are fighting over a proposed 20-year digital billboard "monopoly" in Chicago, according to The Chicago Sun-Times.

100 digital billboards could go dark in LA

October 31, 2012

Approximately 100 digital billboards in Los Angeles may soon have to go dark, according to The Los Angeles Times.

Digital billboards keeping Detroit Tigers fans updated on World Series

by Christopher Hall

Twitter interactivity is turning digital billboards into digital scoreboards for this year's World Series.

Webinar: Digital signage video walls are going mainstream, learn how

October 22, 2012

Digital Signage Today, along with Hewlett-Packard Company, will host a free webinar, "Digital Signage Video Walls are Going Mainstream - Learn How," at p.m.

Titan digital signage displays to launch in Vancouver

October 2, 2012

Titan announced that starting in November the company will begin adding eight digital signage display faces around Vancouver, British Columbia.

Time is running out on tax laws that benefit digital billboard operators

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

In recent years, tax laws have been very favorable for billboard operators who want to invest in digital billboards, and 2012 is no different.

Canadian capital nears digital billboard approval

September 20, 2012

The capital of Canada is inching closer to approving the installation of digital billboards on private property, according to The Ottawa Business Journal.

Are digital signs eco-friendly?

by Barry Pearman — VP, Clarus Communications

We're often asked if LED message centers are eco-friendly. Business owners know that green products are more than just good for the planet. Signs that consume…

Digital billboards set to spread in Australia

August 20, 2012

An effort to legitimize outdoor digital signage and digital billboards in New South Wales in Australia could be nearing fruition as the state government is…

Shanghai digital billboards feature 'tweets' from Chinese Olympians

August 15, 2012

According to AdAge.com, several digital billboards in Shanghai are featuring social media posts from Chinese Olympic athletes in an effort to garner more…

Digital billboards on the move in PR

August 9, 2012

For several years, a growing interest in digital billboard advertising has been blossoming in Puerto Rico, according to Daktronics, supplier of large-format…

Atlanta suburb objects to digital billboard (Video)

August 2, 2012

According to CBSAtlanta.com, some residents in the Georgia city of Brookhaven, just outside Atlanta, are fighting to have a digital billboard in the city…

Times Square digital signage hacked ... again! (Not really)

by Christopher Hall — w, t

Another video popped up on YouTube recently showing the digital signage in Times Square getting taken over by hackers and used to display an unsettling — and…

Digital billboard compares president to Aurora 'Dark Knight' shooting suspect (Video)

Digital billboards back in the news, and not in a good way.

The rate game: How to set attractive digital billboard rates

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

We talk with hundreds of billboard operators across the country every year, and one of the most common questions we're asked is how to set advertising rates…