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Digital Billboards News & Media

Clorox DOOH campaign bleaches away the evidence in Sin City

by Christopher Hall — w, t

Clever digital signage campaign lets people submit tongue-in-cheek 'Bleachable Moments' on digital billboards in Las Vegas.

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Formetco releases new CMS software for digital billboards

January 17, 2013

Digital billboard provider Formetco has released PrimeVue 2, the latest software upgrade for the company's F4X Electronic Message Center signs, according to a…

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NJ shopping center added LED digital signage just before holidays

January 14, 2013

The Shoppes at Cross Keys in Sicklerville, N.J., installed new LED digital signage before the holiday rush to boost its street presence and multitenant…

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Digital signage will make 2013 the year for small business growth

by Barry Pearman — VP, Clarus Communications

Small businesses are the cornerstone of the economy, employing nearly 60 percent of the private workforce and generating 39 percent of the U.S. gross domestic…

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Nokia Stadium in Tel Aviv turns scoreboard into interactive trivia game

December 26, 2012

The Nokia Stadium in Tel Aviv will combine digital signage with a mobile app to create a unique interactive sporting experience, The Times of Israel reported.

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Digital billboards a financial windfall for Times Square building in NYC

December 26, 2012

Digital billboards in New York City's Times Square are generating giant profits for building owners, according to an article on wsj.com. The trapezoidal…

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International Sign Association focusing on digital signage

December 20, 2012

The International Sign Association announced today it has launched a new section of its website focusing on digital signage.

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NCR Vitalcast deployed at Indy sports coliseum

December 17, 2012

NCR Corporation announced that the Allen County War Memorial Coliseum in Fort Wayne, Ind., has implemented an NCR Vitalcast digital menuboard solution that…

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Dunkin' Donuts digital signage to showcase Facebook fans on New Year's Eve in Times Square

December 6, 2012

Beginning today, Dunkin' Donuts' "Top of the WorlDD" Photo and Video Contest gives the brand's Facebook fans the chance to start 2013 "at the top" by having…

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NanoLumens finds Latin America partner

November 30, 2012

Flexible signage company NanoLumens has formed a strategic alliance with Brazilian tech integrator NC4U. NC4U will support NanoLumens expanding footprint in…

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Malaysian cities banish printed banners for large-scale digital signage deployments

November 28, 2012

The Malaysian cities of Kuala Lumpur or Penang are seeing the traditional printed banners on lampposts, once common, being replaced with a colorful digital…

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Boosting digital returns: What is the optimal number of advertiser slots?

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

As billboard operators convert static faces to digital, a key question is often how best to optimize to the perfect number of advertiser "slots." For someone…

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JCDecaux, Clear Channel Outdoor duking it out over digital billboards in Chicago

November 14, 2012

Rival out-of-home titans are fighting over a proposed 20-year digital billboard "monopoly" in Chicago, according to The Chicago Sun-Times.

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100 digital billboards could go dark in LA

October 31, 2012

Approximately 100 digital billboards in Los Angeles may soon have to go dark, according to The Los Angeles Times.

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Digital billboards keeping Detroit Tigers fans updated on World Series

by Christopher Hall

Twitter interactivity is turning digital billboards into digital scoreboards for this year's World Series.

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Webinar: Digital signage video walls are going mainstream, learn how

October 22, 2012

Digital Signage Today, along with Hewlett-Packard Company, will host a free webinar, "Digital Signage Video Walls are Going Mainstream - Learn How," at p.m.

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Titan digital signage displays to launch in Vancouver

October 2, 2012

Titan announced that starting in November the company will begin adding eight digital signage display faces around Vancouver, British Columbia.

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Time is running out on tax laws that benefit digital billboard operators

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

In recent years, tax laws have been very favorable for billboard operators who want to invest in digital billboards, and 2012 is no different.

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Canadian capital nears digital billboard approval

September 20, 2012

The capital of Canada is inching closer to approving the installation of digital billboards on private property, according to The Ottawa Business Journal.

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Are digital signs eco-friendly?

by Barry Pearman — VP, Clarus Communications

We're often asked if LED message centers are eco-friendly. Business owners know that green products are more than just good for the planet. Signs that consume…

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