Digital signage installation 101

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It is difficult to pick out the best digital signage package, but possibly an even greater challenge is the actual installation. Digital Signage Today spoke…

Kiosks versus digital signage 101

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Users and potential users often ask what the real difference is between kiosks and digital signage. This question is a good one, since we are increasingly…

Emphasize the 'active' in interactive digital signage

by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.

You want your audience to engage with your organization's digital signage messages – that's why you spend time crafting each one. Interactive digital signage…

Guatemala boosts tourism with AR campaign

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Tourism Board of Guatemala is looking to boost tourism with an experiential augmented reality campaign. The board partnered with JCDecaux Airport Paris, a…

Sculpture museum deploys video wall powered by Mvix

October 3, 2018

Grounds for Sculpture, a sculpture park, museum and arboretum in New Jersey, recently deployed a four-screen digital video wall powered by Mvix's digital…

McDonald's and interactivity claim top September 2018 headlines

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Last month, users feasted on stories on McDonald's recent digital signage transformation, interactivity and customer engagement. One story analyzed McDonald's…

Watchfire Signs provides scoreboard for Princeton High School

October 2, 2018

Princeton High School in Sharonsville, Ohio, recently selected Watchfire Signs to upgrade its Viking Stadium with a virtual scoreboard. Watchfire Signs…

2 reasons customers don't care about your digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Why do customers ignore your digital signage? Because it's not relevant and it doesn't rise above the noise.

Digital signage helps fight crime

In the movies, every hero needs a partner to help them fight crime. It's no different in real life! But rather than calling upon a single costumed crusader…

CTL partners with NoviSign for digital signage education solution

September 27, 2018

CTL, a personalized learning technology provider, recently partnered with NoviSign to create a digital signage solution for educators. The solution uses a…

YouSpace launches human motion capture system for displays

September 26, 2018

YouSpace recently launched the first version of its human motion capture and recognition system for displays called the YouSpace Total Experience Kit. This kit…

How to make audiences linger and act with digital signage

by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.

The best-planned campaign can be ruined by poor design. Good content means attractive, clear messages that grab attention, are easily understood and motivate…

Creative Realities to acquire Allure Global Solutions

September 21, 2018

Creative Realities Inc., a digital marketing solutions provider, has entered an agreement to acquire Allure Global Solutions, a digital signage provider.

K4Connect delivers digital signage to senior living home

September 18, 2018

K4Connect recently delivered its smart living solution K4Community to the Westminster Canterbury Richmond retirement home in Richmond, Virginia. The solution…

UAE retailer Adnoc Distribution partners with Etisalat for digital signage

September 17, 2018

Adnoc Distribution, a fuel and convenience retailer in the United Arab Emirates, has partnered with Etisalat Digital for a cloud-based digital signage…

Will digital signage solve McDonald's woes?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

McDonald's recently did a massive $6B digital signage, kiosk makeover. But will this be enough to solve its woes?

Christie and SNA Displays deliver LED screens to downtown Los Angeles

September 12, 2018

SNA Displays recently teamed up with Christie to deploy three large LED screens to cover an eight story parking garage used by residents of the twin 35-story…

Should your digital signage be interactive?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

With interactive digital signage, end users have to consider whether they can afford it, whether their software can support it and whether they actually need…

JCDecaux Singapore unveils bus shelter advertising network

September 11, 2018

JCDecaux Singapore recently deployed displays in its bus shelter advertising network. The company uses its SmartContent platform to manage content on the…

2 keys to digital signage engagement

by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.

No matter how robust your digital signage software is, if you don't understand engagement, you're wasting your efforts. Here are a few tips and tricks to help…