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Advertising News & Media

Adspace Networks reports 71-percent DOOH sales growth in Q1

May 14, 2009

NEW YORK — Adspace Digital Mall Network, owner of the largest in-mall digital video advertising network in the country, has reported 71-percent sales growth in…

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PRN, World Fishing Network announce in-store network programming

May 6, 2009

SAN FRANCISCO — Premier Retail Networks Inc. (PRN) and WFN: World Fishing Network (WFN) have announced an agreement to present customized HD content produced…

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PRN wins MediaPost digital out-of-home award for Walmart Canon campaign

May 4, 2009

SAN FRANCISCO — Premier Retail Networks, Inc. (PRN), a provider of digital media solutions at retail, has been honored with a MediaPost Digital Out-of-Home…

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Captivate Network out to set new standard for DOOH advertiser ROI

Elevator screen network mandates three requirements for true advertiser satisfaction: Multi-platform offerings, custom research and engagement metrics.  

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TouchTunes planning 20,000 Barfly DOOH screen locations by 2010

April 27, 2009

NEW YORK — TouchTunes, an interactive out-of-home entertainment network, has announced that the company will greatly accelerate and fully fund the national…

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LevelVision offering complete 'domination' of its digital signage network

April 21, 2009

ROANOKE, Va. — Digital-out-of-home media company LevelVision LLC and its college division, LevelVision:College, have announced their end-of-semester…

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Pump Media debuts pumptop digital screens from 3M

April 19, 2009

SANTA MONICA, Calif. — 3M Touch Systems Inc. has teamed up with Pump Media Inc. to provide a touchscreen kiosk located on top of a gasoline dispenser. The…

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Digital signage agency Neo Advertising opens two U.S. offices

April 15, 2009

TORONTO, Canada — Neo Advertising Inc., a digital OOH network owner in Canada, has established an infrastructure for U.S. operations. As a result of legal…

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Blog: Agencies speak up at OVAB Los Angeles summit

April 13, 2009

The Digital Signage Insider: Last October, the Out-of-home Video Advertising Bureau (OVAB) hosted its first Digital Media Summit in New York City to bring…

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ADCENTRICITY announces full-service mobile solution for DOOH media

April 13, 2009

NEW YORK – ADCENTRICITY, a North American aggregator and strategist for digital out-of-home media, has announced a new full-service, cross carrier mobile…

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CMM launches network aimed at Hispanic shoppers

April 8, 2009

ORANGE, Calf. — Captive Media Marketing, a Scala partner, has developed CMM.LATV, a retail TV network catering to Hispanic shoppers. It allows manufacturers…

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Ping HD NFL Stadium Network powered by signagelive

April 5, 2009

LONDON — Ping HD, a U.S. digital out of home provider, has selected signagelive to power its network of Digital Posters installed throughout the United States.

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Thailand's largest mobile phone distributor installs CAYIN digital signage

April 5, 2009

TAIPEI, Taiwan — I-mobile Shop, the biggest mobile phone distributor in Thailand, installed the CAYIN digital signage system in 28 selected points of…

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AirMedia brings digital signage to airports in China

April 5, 2009

TAIPEI, Taiwan — DT Research Inc. announced that its WebDT Signage System has been deployed in more than 20 airports in China, marking one of the largest…

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SeeSaw expands into more stadiums, arenas

April 5, 2009

SAN FRANCISCO — SeeSaw Networks, a media company that offers digital video advertising, has announced the joining of Sports Media Inc. to its national network…

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Report: In-store ads sway planned purchase decisions

April 2, 2009

Adweek: More shoppers are making lists before they reach a store, though they continue to make brand-purchase decisions inside. Miller Zell, an Atlanta-based…

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La Contenta Golf Club adds DOOH ad screens to golf carts

March 31, 2009

CHANDLER, Ariz. — ProLink Solutions, a provider of Global Positioning Satellite (GPS) golf course management systems and digital out-of-home on-course…

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Monster Media launches interactive digital signage for Carnival Cruise Lines

March 29, 2009

ORLANDO, Fla. — Carnival Cruise Lines has introduced a street-level interactive display called the Carnival Aquarium, designed and installed by Monster Media…

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DOOH provider Ripple raises $4 million in funding

March 26, 2009

EL SEGUNDO, Calif. — Ripple TV, a digital place-based television company that operates a national network of screens in specialty retail locations, has…

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Building cost-effective, impactful integrated digital marketing campaigns

by

SeeSaw Networks' CEO discusses how to use place-based digital video advertising to improve message effectiveness.  

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