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Advertising News & Media

Chinese mass transit DOOH firm set for $15M share buyback

August 31, 2011

VisionChina Media Inc., one of China's largest digital out-of-home advertising networks on mass transportation systems, announced today that it is seeting…

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Mobile marketing helps advertisers and brands 'close the loop' (Commentary)

Mobile marketing connects advertisers and consumers at home via TV and on the go with DOOH.

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Harrods does DOOH with Harris, NEC

August 30, 2011

World-famous luxury depertment store Harrods announced today that it is set to offer its brands and clients "the very latest in digital media advertising." The…

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Coca-Cola facial recognition kiosk uploads straight to Facebook (Video)

by Christopher Hall — w, t

A digital signage kiosk updates people's Facebook page automatically by recognizing their facial features.

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AAAA CEO to speak at summit for DPAA

August 24, 2011

The Digital Place-based Advertising Association announced today that Nancy Hill, president and CEO of the American Association of Advertising Agencies (4A's)…

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Cisco partners with Singapore theaters for lobby digital signage

August 24, 2011

Cisco recently announced that Shaw Theaters, Singapore's oldest and largest entertainment company, has deployed Cisco Digital Signs at its flagship Shaw…

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Infomercials and Groupon deals on digital out-of-home?

by Christopher Hall — w, t

Ad tech firm rVue expands its direct-response inventory; will this start a new trend in DOOH?

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Clear Channel Airports inks exclusive deal with Sacramento airport

August 21, 2011

Clear Channel Airports and the County of Sacramento in California have entered into a contractual relationship whereby CCA will be the exclusive advertising…

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Akoo joins Apple, Google, more in DDEX

August 17, 2011

Media and technology firm Akoo International announced that it has joined the Digital Data Exchange, a digital media consortium whose board members include…

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Vital Media aims for motorcycle dealer DOOH

August 17, 2011

Digital signage firm Vital Media announced that it has launched website updates that include a new page aimed specifically at motorcycle retailers and…

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DOOH gets its hair did in UK salons

July 26, 2011

U.K.-based salon specialist agency Showreel TV announced today that it has bought digital signage company Simply Media for an undisclosed sum.

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Digital signage going up on Big Blue Buses

July 25, 2011

According to The Argonaut newspaper in Southern California, digital signage could be coming to the sides of Santa Monica public transit buses.

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Digital signage 'Brand Forest' takes Canadian signage award

July 24, 2011

The "Brand Forest" cluster of digital signage displays developed and produced by ADFLOW Networks for Telus Mobility's Toronto flagship store has won the top…

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3-D DOOH projection ad lights up San Diego Comic-Con (Video)

OOH media company uses 3-D projection on the side of San Diego's PETCO Park to launch new video game.

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Domino's: Tell us how you really feel (video)

July 24, 2011

Domino's Pizza isn't afraid of a little criticism. In fact, the 500,000 people who pass daily through Times Square in New York will see customer complaints…

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DOOH one of few Gannett divisions not failing

July 20, 2011

According to Media Daily News, the Gannett Co. news chain saw both revenues and profits drop in Q2 2011, with its broadcasting business (including Captivate…

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Wireless Ronin digital signage gets Ford tough

July 18, 2011

Wireless Ronin Technologies Inc., a Minneapolis-based marketing technologies provider, announced it is one of three providers that will offer a digital signage…

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Interactive digital signage kiosk promos carmaker Skoda and its museum efforts

July 18, 2011

Slovenia-based outdoor public LCD systems specialists Infinitus d.o.o. recently announced a dual print/digital signage deployment for Skoda Auto in Prague…

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Weather-responsive DOOH campaign selling water guns, checkers in the UK

July 17, 2011

U.K. multichannel retailer Argos is incorporating digital out-of-home advertising into a new £4 million "order online today, enjoy today" ad campaign – with…

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Watchfire building new digital billboard for Killeen, Texas

July 13, 2011

Burkett Media, a rapidly growing independent billboard company in Austin, Texas, recently picked Watchfire Digital Outdoor to manufacture its third digital…

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