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Advertising News & Media

Vistar announces retail media targeting solution

September 6, 2023

Vistar Media, a provider of technology solutions for programmatic DOOH advertising, announced today the launch of its retail media targeting solution designed…

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Xibo delivers an enhanced digital signage experience with Xibo v4

For more than nineteen years, Xibo Signage has been enhancing their solutions based on the needs of their customers, with insightful feedback from their valued…

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Celebrating the Success of PLDT and Smart with CAYIN Digital Signage Content Management

PLDT & Smart transform Philippine telecom. With CAYIN Digital Signage, they streamline content, enhance marketing, and conquer efficiency challenges. Learn how…

Presented by CAYIN Technology Co., LTD

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Vistar launches certification program for pDOOH advertising

August 17, 2023

Media and advertising firm Vistar has launched "Accelerate: foundations of digital out-of-home," a certification program for programmatic digital out-of-home…

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Talon aims for DOOH growth, announces SVP, client development

August 16, 2023

Todd Palatnek named as SVP Client Development at Talon. Image provided. DOOH firm Talon has announced its pick for SVP of client development as Todd…

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Expert weighs in on TikTok's DOOH strategy

by Daniel Brown — Editor, Networld Media Group

August 16, 2023

Social media giant TikTok is making a bold foray into the digital out-of-home advertising market, according to a report from AdAge, with mixed reactions from…

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Beeyond Media joins DPAA

August 14, 2023

Beeyond Media, which operates a supply side platform for DOOH advertising, has joined the Digital Place-based Advertising Association (DPAA) trade association…

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QMS expands Australia DOOH network in Gold Coast

August 7, 2023

QMS, a DOOH firm based in Australia, has expanded its network in the Gold Coast with the conversion of 40 street furniture panels, bringing the full network to…

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Intersection, Metrolink announce SoCal partnership

August 4, 2023

OOH advertising and technology firm Intersection has announced its partnership with SoCal rail line Metrolink in a three year contract with one two year…

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Broadsign, illumin announce advertising partnership

August 3, 2023

DOOH ad tech firm Broadsign has announced its partnership today with illumin (formerly AcuityAds) to integrate Broadsign's supply side platform with illumin's…

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Vistar Media reports significant Asia Pacific advertising growth

August 1, 2023

Vistar Media has reported 727 active advertisers using its DSP in the APAC region in H1 2023, marking 300% growth over the same period in 2022, according to a…

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2023 OOH global revenue to surpass $40B

July 31, 2023

Tom Goddard, President, World Out of Home Organization. Image provided by WOO. OOH global revenue has surpassed $40 billion, according to the World…

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Clear Channel Outdoor secures 10-year Austin Airport deal

July 27, 2023

Clear Channel Outdoor, an outdoor media and advertising firm, has announced that it has secured a ten year deal with the City of Austin to oversee advertising…

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Vistar Media debuts 'Nearest Location' for DOOH advertising

July 25, 2023

Vistar Media, a media and advertising technology firm, has announced the launch of its "Nearest Location" feature for advertisers, allowing brick and mortar…

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QMS announces Sydney DOOH network expansion

July 24, 2023

QMS, a digital OOH advertising network based in Australia, has announced its expansion in the City of Sydney, including plans for 18 new kiosks in the Central…

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QMS lays groundwork for DOOH during FIFA Women's World Cup debut on Thursday

July 18, 2023

QMS, an out-of-home media and advertising firm based in the Australia/ New Zealand market, has laid the groundwork for a DOOH push during the FIFA Women's…

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Gen Z confusion? 'Doing the right thing just isn't that hard.'

by Daniel Brown — Editor, Networld Media Group

From shattering popular myths to surprising revelations, EJ Kritz joined Daniel Brown to share an exclusive preview of a groundbreaking new study on Gen Z and…

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Exclusive: De-mystifying Gen Z with data — E.J. Kritz introduces breakthrough study

by Daniel Brown — Editor, Networld Media Group

Other than "AI," perhaps no term dominates discussions in business and technology as much as "Gen Z;" from hype cycles heralding the largest consumer group in…

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Grupo IMU, Hivestack partner in Mexico DOOH

July 12, 2023

Grupo IMU, a Mexico-based out of home advertising firm, has announced Hivestack as its first supply side platform this morning as IMU enters the programmatic…

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Clear Channel Outdoor announces DCR integrations, partnerships

July 11, 2023

Clear Channel Outdoor, an out of home media firm, has announced the integration of its CCO RADAR data platform with Data Clean Room (DCR) applications and…

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