How to make audiences linger and act with digital signage

by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.

The best-planned campaign can be ruined by poor design. Good content means attractive, clear messages that grab attention, are easily understood and motivate…

Subway delivers digital signage to 5,400 European stores

September 19, 2018

Subway has tapped Cineplex Digital Media to design, deploy, support and operate a network of digital menu boards at the brand's European locations. The DMBs…

UAE retailer Adnoc Distribution partners with Etisalat for digital signage

September 17, 2018

Adnoc Distribution, a fuel and convenience retailer in the United Arab Emirates, has partnered with Etisalat Digital for a cloud-based digital signage…

JCDecaux Singapore unveils bus shelter advertising network

September 11, 2018

JCDecaux Singapore recently deployed displays in its bus shelter advertising network. The company uses its SmartContent platform to manage content on the…

eyefactive announces new launch of their website

Since 27.07.2018 our website www.eyefactive.com shines in a new light. Among other things, the design has been completely updated and modernized, new content…

3 benefits of digital signage for universities

From spotlighting campus events to showing highlights of Saturday's football game to providing daily cafeteria menus, schools have a wealth of information they…

Adomni selects Larry Grella to serve as VP of sales and marketing

August 28, 2018

Adomni, an online platform for DOOH advertising, has selected Larry Grella to serve as vice president of sales and marketing. Prior to joining Adomni, Grella…

Tax reform helps save money on DOOH

by Darrin Friskney — pr for Darrin Friskney, Clarus Communications

For billboard operators who want to increase their digital advertising reach, the 2017 tax reform package offers big reasons to expand.

Digital signage coolers market to grow by 5% from 2018 to 2022

August 16, 2018

The transparent digital signage coolers market is expected to grow at a compound annual growth rate of more than 5 percent from 2018 to 2022, according to a…

Las Vegas Fremont Street Experience selects Watchfire to renovate display canopy

August 14, 2018

The Fremont Street Experience in Las Vegas has selected Watchfire Signs to rebuild the LED canopy. Watchfire Signs will manufacture a display that is up to…

Digital signage empowers transits, but must tackle cybersecurity and privacy issues

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

With smart city initiatives expanding, city planners are paying more attention to the capabilities of interactive kiosks and digital signage in public spaces…

ClearOne installs video wall at dolphin swimming center

August 7, 2018

Dolphinaris, a recreational center for swimming with dolphins, recently upgraded its facility in Scottsdale, Arizona, with a video wall. ClearOne installed the…

Canadian city Kelowna extends ban on digital signage, citing 'visual clutter'

August 3, 2018

Kelowna, a city in British Columbia, Canada, has extended its ban on digital signage on commercial buildings, during a city council review of the existing…

Intersection to power OOH at Philadelphia transit station

July 31, 2018

The Southeastern Pennsylvania Transportation Authority and NRG Energy are teaming up to transform the Pattison Stations at the Sports and Entertainment Complex…

Ultravision International installs LED digital billboard in Scotland

July 30, 2018

Ultravision International has installed an outdoor LED digital billboard in Glasgow, Scotland. Clear Channel UK manages the 5.49- by 3.66-meters display, which…

FIFA World Cup 2018: How stadium advertising reached home TV viewers

by Jeff Hastings — CEO, BrightSign

The FIFA World Cup made up for its lack of commercial breaks by using in-venue LED displays to reach TV viewers.

Top 5 digital signage stories of first half of 2018

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

We have now past the middle point of 2018, and Digital Signage Today has not slowed down its constant stream of content on innovative deployments and trends.

Kia Motors Russia upgrades with digital signage from Scala

July 20, 2018

Kia Motors Russia recently rolled out Scala's digital signage solutions to boost sales and marketing. Scala deployed 540 media players at 180 dealerships to…

DOOH campaigns deliver better sporting experiences

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Sporting venues have been using displays for a while now to showcase the scores and capture big plays. Some venues, however, are beginning to look at other…

Kwik Trip partners with AV company Federal Heath to integrate CMS and digital signage

July 11, 2018

Kwik Trip, a retail chain based in Wisconsin and Minnesota, recently selected Federal Heath, an A/V company, to deploy digital signage at its locations.