Digital signage empowers transits, but must tackle cybersecurity and privacy issues

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

With smart city initiatives expanding, city planners are paying more attention to the capabilities of interactive kiosks and digital signage in public spaces…

ClearOne installs video wall at dolphin swimming center

August 7, 2018

Dolphinaris, a recreational center for swimming with dolphins, recently upgraded its facility in Scottsdale, Arizona, with a video wall. ClearOne installed the…

Canadian city Kelowna extends ban on digital signage, citing 'visual clutter'

August 3, 2018

Kelowna, a city in British Columbia, Canada, has extended its ban on digital signage on commercial buildings, during a city council review of the existing…

Intersection to power OOH at Philadelphia transit station

July 31, 2018

The Southeastern Pennsylvania Transportation Authority and NRG Energy are teaming up to transform the Pattison Stations at the Sports and Entertainment Complex…

Ultravision International installs LED digital billboard in Scotland

July 30, 2018

Ultravision International has installed an outdoor LED digital billboard in Glasgow, Scotland. Clear Channel UK manages the 5.49- by 3.66-meters display, which…

FIFA World Cup 2018: How stadium advertising reached home TV viewers

by Jeff Hastings — CEO, BrightSign

The FIFA World Cup made up for its lack of commercial breaks by using in-venue LED displays to reach TV viewers.

Top 5 digital signage stories of first half of 2018

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

We have now past the middle point of 2018, and Digital Signage Today has not slowed down its constant stream of content on innovative deployments and trends.

Kia Motors Russia upgrades with digital signage from Scala

July 20, 2018

Kia Motors Russia recently rolled out Scala's digital signage solutions to boost sales and marketing. Scala deployed 540 media players at 180 dealerships to…

DOOH campaigns deliver better sporting experiences

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Sporting venues have been using displays for a while now to showcase the scores and capture big plays. Some venues, however, are beginning to look at other…

Kwik Trip partners with AV company Federal Heath to integrate CMS and digital signage

July 11, 2018

Kwik Trip, a retail chain based in Wisconsin and Minnesota, recently selected Federal Heath, an A/V company, to deploy digital signage at its locations.

Lamar Advertising Company partners with Clear Channel for DOOH airport campaign

July 10, 2018

Lamar Advertising Company has partnered with Wieden-Kennedy, OMA, Clear Channel Outdoor and Wow Media to launch a DOOH campaign for the Los Angeles…

DOOH company Nearbuy Group acquires retail experience company NexusEngage

July 10, 2018

Nearbuy Group, an advertising tech company based in Dubai, has acquired NexusEngage Ltd., a U.K. based company that delivers targeted retail experiences…

Broadcast studios deliver news with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Broadcast studios have increasingly adopted newer digital signage technologies to deliver a better viewing experience. Even smaller studios are starting to…

Albuquerque selects Clear Channel for emergency digital signage alerts

July 2, 2018

Mayor Tim Keller of Albuquerque, New Mexico, recently announced that the city has chosen Clear Channel Outdoor's digital billboard network to display real-time…

Google extends DOOH campaign in UK

June 29, 2018

Google has extended its DOOH campaign in the U.K. called, "Make Google Do It,", which advertisers Google Assistant. The campaign specifically presents all the…

Augmented reality bus shelter boosts awareness for TV show

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

It's no surprise that it can be difficult to draw a consumer's eye away from their cell phone, especially when they are out and about. One way advertisers are…

LinkNYC delivers better quality of life with digital signage, Wi-Fi

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents

Stratacache launches transportation division, hires Mark Mayfield to head

June 21, 2018

Stratacache has hired Mark Mayfield to serve as vice president of its new transportation division. This division will promote the use of digital signage and…

How to deliver dynamic creative content

Originally used in display advertising, dynamic creative is simply another term for personalized content, where the content of an ad is matched to the active…

3 ways airports fly high with digital signage

by Tegan Worrall — Creative & Marketing Manager, CV Media & Signage

With customer experience remaining the primary focus, airports are capitalizing on the opportunities to provide efficient messaging. Airport are using digital…