Target marketer, digital signage leaders discuss how to use big data without creeping out the customer

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you deliver dynamic digital signage based on Big Data without creeping out customers? Target, Lamar and other companies discussed how to use Big Data to…

JCDecaux, Pandora deliver DOOH dating tips

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

For Valentine's Day 2019, Pandora, a jewelry company, deployed an interactive DOOH campaign at Westfield Stratford City shopping center in London to deliver…

Sophatar launches proximity-based digital signage

April 4, 2019

Sophatar recently launched its proximity digital signage called ProxiScreen, which delivers dynamic content, based on customer interests, according to a press…

Adomni to intro audience analytics for DOOH

April 2, 2019

Adomni, a DOOH purchasing platform, plans to introduce a platform to allow DOOH customers to purchase advertisements based on audience analytics. The company…

PerceptIn offering IoT module for measuring DOOH effectiveness

March 29, 2019

PerceptIn recently launched its PerceptIn Intelligent Viewer Tracking Module, which allows DOOH advertisers to create in-store customer profiles and measure…

What is digital transformation?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital transformation is an often misunderstood topic. It's not about the tech; it's about the people.

Webinar to address how to make attention-grabbing displays

March 26, 2019

Many users struggle with choosing the right digital signage to grab customers' attention. Rich Archer, digital designer at Omnivex will discuss several design…

How restaurants can utilize Big Data

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

"Big Data is like a mystery novel," Brian Lee, data analytics practice director, Wavicle Data Solutions, said during a session at the Restaurant Franchising …

Meridian Showcases InterAct at North Carolina Main Street Conference

Aberdeen, NC – March 21, 2019 – Meridian, an industry-leading kiosk manufacturer and software developer recently showcased their off-the-shelf interactive…

Why the time is now for restaurants to embrace AI, VR

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Panelists at the Restaurant Franchising & Innovation Summit argued that for restaurants, whether big or small, the time to adopt innovative tech like AR, VR…

ZKTeco USA relocates to Georgia

March 14, 2019

ZKTeco USA, a subsidiary of China-based ZKTeco, a global manufacturer of RFID and biometric recognition technology, will relocate its Fairfield, New Jersey…

How restaurants can make digital pay off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

If your restaurant is struggling to get digital marketing set up, you aren't alone. Panelists at the Restaurant Franchising & Innovation Summit shared key…

3 questions to ask before you consider digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is exciting. It's a thrill to see your vision come to life on a bright display at a place for everyone to see. However, before you even think…

Pennsylvania Wi-Fi digital signage kiosks face possible fines for advertising

March 6, 2019

Pennsylvania Department of Transportation officials told Philadelphia's mayor and city council that the Wi-Fi kiosks the city is installing could violate rules…

How digital signage software can deliver personalized experiences

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The modern customer can pull up information instantly on their phones, and retailers and other businesses have struggled to compete for customer's attention.

Toy Planet partners with Deneva for digital signage

March 4, 2019

Toy Planet, a toy store chain based in Spain, has partnered with Deneva to deploy digital signage at its locations. Deneva deployed 400 system-on-a-chip…

NYC to deploy 37,000 displays in subway system in next 5 years

February 26, 2019

The Metropolitan Transportation Authority plans to deploy around 37,000 displays in its subway system in New York City over the next five years. Outfront will…

McDonald's delivers digital signage orchestra

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The average customer would not typically associate classical music orchestras with McDonald's, until now.

3 reasons to use interactive digital signage

No matter what industry you use it in, interactive digital signage can make your content more impactful, engaging and exciting.

3 reasons to attend the Restaurant Franchising and Innovation Summit

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The Restaurant Franchising and Innovation Summit is taking place March 11 to 13 at the Omni Hotel in Louisville, Kentucky. If you run a restaurant, are using…