Wayfinding digital signage kiosks improve tourism experiences

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Outdoor wayfinding digital signage kiosks that provide up-to-date information 24 hours a day are proving to be their own best marketing tools — especially for…

Target, DOOH trends dominate top stories in April 2019

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The top stories last month looked at how Target and other retailers are using big data to deliver better digital signage as well as key trends and innovative…

Trials and Tribulations of Building Video Walls

A video wall can be a great medium for a company to spread its message, but there are considerations that need to be taken into account when it comes to…

H&M enhances customer engagement with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage isn't just for pushing sales, it's also useful for crafting better customer engagement. By doing this, retailers can improve sales and create…

Podcast Episode 1: How first time end users can smoothly deploy digital sigange

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

On Digital Signage Today's first podcast, Jeff Hastings, CEO of BrightSign shared tips on how first time digital signage users can successfully deploy their…

JCDecaux Singapore deploys DOOH network at Jewel Changi Airport

April 26, 2019

JCDecaux Singapore, a subsidiary of outdoor advertiser JCDecaux Group, has deployed a DOOH network at Jewel Changi Airport in Singapore. The network features…

Eye tracking tech delivers DOOH ads, prizes

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Dynamic content has the potential to engage audiences in a deep way. Jetstar, an airline operating in Melbourne, Australia, tested out dynamic content with a…

Theatre Box San Diego Case Study

Peerless-AV® Helps Theatre Box by TCL Chinese Theatre Make a Statement During its Grand Re-Opening with Digital Signage

Presented by Peerless-AV

New Tradition signs lease for exclusive advertising rights on One Times Square digital signage

April 16, 2019

New Tradition, an OOH advertising firm, has signed a lease agreement with real estate company Jamestown LLP for digital signage in development at One Times…

How to deliver effective dynamic DOOH campaigns

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Although many companies are embracing dynamic content for digital signage and DOOH, there are many ways dynamic can go wrong. In order to deliver successful…

Target marketer, digital signage leaders discuss how to use big data without creeping out the customer

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you deliver dynamic digital signage based on Big Data without creeping out customers? Target, Lamar and other companies discussed how to use Big Data to…

JCDecaux, Pandora deliver DOOH dating tips

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

For Valentine's Day 2019, Pandora, a jewelry company, deployed an interactive DOOH campaign at Westfield Stratford City shopping center in London to deliver…

Sophatar launches proximity-based digital signage

April 4, 2019

Sophatar recently launched its proximity digital signage called ProxiScreen, which delivers dynamic content, based on customer interests, according to a press…

Adomni to intro audience analytics for DOOH

April 2, 2019

Adomni, a DOOH purchasing platform, plans to introduce a platform to allow DOOH customers to purchase advertisements based on audience analytics. The company…

PerceptIn offering IoT module for measuring DOOH effectiveness

March 29, 2019

PerceptIn recently launched its PerceptIn Intelligent Viewer Tracking Module, which allows DOOH advertisers to create in-store customer profiles and measure…

What is digital transformation?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital transformation is an often misunderstood topic. It's not about the tech; it's about the people.

Webinar to address how to make attention-grabbing displays

March 26, 2019

Many users struggle with choosing the right digital signage to grab customers' attention. Rich Archer, digital designer at Omnivex will discuss several design…

How restaurants can utilize Big Data

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

"Big Data is like a mystery novel," Brian Lee, data analytics practice director, Wavicle Data Solutions, said during a session at the Restaurant Franchising …

Meridian Showcases InterAct at North Carolina Main Street Conference

Aberdeen, NC – March 21, 2019 – Meridian, an industry-leading kiosk manufacturer and software developer recently showcased their off-the-shelf interactive…

Why the time is now for restaurants to embrace AI, VR

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Panelists at the Restaurant Franchising & Innovation Summit argued that for restaurants, whether big or small, the time to adopt innovative tech like AR, VR…