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Advertising News & Media

3 lessons on boosting DOOH

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When it comes to advertising, DOOH is full of untapped potential. While many companies are increasingly using DOOH to drive both sales and engagement, often…

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Facial recognition continues to advance

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The adoption of facial recognition software to identify customers will increase in the next few years, thanks to improvements in the technology though it has…

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Mvix delivers digital signage to Bluewater Medical Clinic

October 31, 2019

Mvix, a digital signage software provider, has integrated a digital signage network of 15 media players for the Bluewater Medical Clinic in Sarnia, Ontario.

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AirDroid Business intros kiosk mode for Android digital signage

October 25, 2019

AirDroid Business, a mobile device management solutions provider, has introduced a kiosk mode to its main MDM solution. With this feature, users can turn any…

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Digital signage finds success in gyms

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is quickly expanding into almost every space, including gyms. As clients flock to gyms to get in shape, digital signage can help keep them…

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LG deploys digital signage at 125 Fareway Stores

October 24, 2019

LG Business Solutions and Adflow recently partnered with the Midwest grocery store chain Fareway Stores Inc. to deploy digital signage to all 125 of its…

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IKEA measures DOOH effectiveness with Russ Outdoor

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

One great challenge with digital-out-of-home or any other form of advertising is how one can measure the true effectiveness of the campaign. How can you…

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How blockchain will impact digital signage advertising

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Blockchain has the potential to transform a variety of industries, and that includes digital signage advertising.

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Digital signage lights up with cannabis

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

As the cannabis industry grows, retail dispensaries will be forced to keep up with a very large customer base, and they will need strong technology to keep…

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3 ways displays can improve a community

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage is useful for more than just simple advertising. It can also help a community become a safer place, raise awareness for community issues and…

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Clear Channel Airports announces digital airport advertising network at San Jose International Airport

October 10, 2019

Clear Channel Airports has announced its digital airport advertising network at Norman Y. Mineta San Jose International Airport featuring 82 displays. The…

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Podcast episode 6: What's on the horizon for interactive digital signage, kiosks?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

During this week's podcast, Elliot Maras, editor of Kiosk Marketplace and Food Truck Operator, shared insights into the interactive kiosk and digital signage…

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2 places you need to be deploying DOOH

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

There are many benefits to using DOOH such as being able to change content rapidly, test different types of content or deliver dynamic campaigns. Even with all…

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Reflect's AdLogic has delivered more than 1 billion ads this year

October 2, 2019

Reflect, a digital signage provider, has announced its AdLogic DOOH platform has delivered more than one billion advertisements this year. The growth has been…

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Verizon Media launches DOOH campaign planner tool

October 1, 2019

Verizon Media, a subsidiary of Verizon Communications, has launched its DOOH Campaign Planner tool, which allows advertisers to plan and visualize campaigns in…

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Kochava partners with Cuebiq to measure OOH effectiveness in driving app downloads

September 30, 2019

Kochava Inc., a real-time mobile data solutions provider, is teaming up with consumers insights company Cuebiq to provide to provide key data into OOH campaign…

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Cedar Fair upgrades amusement parks with digital signage from Reflect, BrightSign

September 30, 2019

Cedar Fair Entertainment Company, owner of 11 amusement parks across the U.S. and near Toronto, Ontario, has updated its guest-facing digital signage networks.

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Under Armour delivers DOOH campaign on First Day Free Rides

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

For students returning to school, it is absolutely crucial that they attend the first day to get the year started on the right foot. Clothing retailer…

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Respond Now launches voice-activated call-to-action solution

September 16, 2019

Respond Now Llc. Has launched its Respond Fast voice-activated call-to-action solution. The device uses smart speakers to tap into offline marketing…

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3 ways to use digital signage

Digital signage has continually evolved over the years from VHS media players to the huge deployments we see today. Curious about the many ways in which…

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