Advertising News & Media
NBC selling ads on digital signs
by James Bickers — Editor, Networld Alliance
The broadcasting giant is now reselling screen time to its own clients.
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Test reveals digital signage dramatically improves vending sales
August 2, 2007
CORONA, Calif. — Automated Vending Technologies Inc., manufacturer of advanced vending technology, announced the conclusion of an initial round of…
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Pioneer shutters signage network
by Bill Collins
A look at the demise of a forerunning digital media network.
read nowAdspace secures $20M financing
July 31, 2007
NEW YORK — Adspace Networks Inc., owner of the largest in-mall digital video advertising network in the country, has completed a $20 million series E financing…
read nowMobile application aims to connect digital signs, iPhones
July 29, 2007
CHICAGO — Akoo International Inc. announced its m-Venue application — optimized for Apple's iPhone Safari browser and Microsoft Windows Mobile devices such as…
read nowReport: digital signage industry to reach $14.6 billion by 2011
July 26, 2007
NOIDA, India — RocSearch, a UK/India based consultancy, has released a new report analyzing the growth drivers of the digital signage industry, predicting…
read nowMediaTile releases turnkey digital signage system for c-stores
July 26, 2007
SCOTTS VALLEY, Calif. — MediaTile, provider of cellular digital signage, announced the release of its turnkey narrowcast network platform for fuel stations…
read nowNovatel, ICG partner on wireless display-at-the-pump
July 24, 2007
SAN DIEGO — Novatel Wireless Inc., provider of wireless broadband access solutions, announced a strategic partnership with Internet Connectivity Group Inc., a…
read nowMinicom delivers real-time content to gas pumps
July 23, 2007
A global gasoline provider with hundreds of thousands of gas pumps relies on Minicom to deliver dynamic signage at the pump.
read nowOVAB to unveil 'solid metric' for digital signage advertising this year
July 23, 2007
Advertising Age: A $6.8 billion industry in 2006, out-of-home advertising has never had anything resembling a universal metric to measure the audiences seeing…
read nowEK3, Dresser Wayne to take gas pump signage global
July 23, 2007
LONDON, Ontario — EK3 Technologies Inc. announced an exclusive global partnership with gas pump manufacturer Dresser Wayne. Under the terms of the deal, EK3's…
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The battle of the pump-top displays
by James Bickers — Editor, Networld Alliance
Digital signage tries to drive customers back into the c-store.
read nowPowerstar completes acquisition of Skyboard
July 21, 2007
CALGARY, Alberta — Powerstar International Inc. announced the completion of its previously announced acquisition of Skyboard Corp. of Calgary, Alberta. The…
read nowNBC to sell ads on supermarket signage network
July 19, 2007
Media Buyer Planner: NBC Universal has reached an agreement with Premier Retail Networks in which NBC U will sell package deals, bundling time on its network…
read nowFord dealer makes the sale with digital signage
July 16, 2007
Eau Claire Ford Lincoln Mercury is seeing early success with its new digital signage system.
read nowSeeSaw adds two new on-campus networks
July 16, 2007
SAN FRANCISCO — SeeSaw Networks announced the addition of The University Network's and Zilo Networks' on-campus digital screens to its out-of-home digital…
read nowDirect Digital wins digital signage contract from University of Montreal
July 15, 2007
MONTREAL, Quebec — Direct Digital Solutions Inc. announced the signing of an exclusive digital advertising contract with the University of Montreal, Canada's…
read nowSeeSaw debuts proposal tool for digital signage ad campaigns
July 15, 2007
SAN FRANCISCO — SeeSaw Networks has unveiled a new tool to generate proposals for digital signage ad campaigns across multiple out-of-home digital media…
read nowStudy: digital billboards don't cause accidents
July 12, 2007
Media Daily News: Automobile accidents are unrelated to digital billboards, according to a new study from Tantala Associates, which may serve to allay fears…
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Managing digital signage content
by James Bickers — Editor, Networld Alliance
Best practices on how to bring your content under control.
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