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Advertising News & Media

TAXI-TV coming to New York cabs

June 10, 2007

Mediaweek: ABC's New York flagship WABC-TV, along with partner VeriFone Transportation Systems, is the first vendor to get the green light by the New York City…

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Triton, Phi Media partner on ad content for ATM screens

June 7, 2007

LONG BEACH, Miss. — ATM manufacturer Triton Systems has signed a deal with Phi Media for digital content on its ATMs.

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Board's Eye tool captures pedestrian, traffic counts

June 5, 2007

TORONTO — MISA, provider of outdoor media management software, announced the launch of Board's Eye, a hardware solution designed to capture and report…

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Clear Channel to develop outdoor signage for San Antonio

June 4, 2007

SAN ANTONIO — Visitors to the San Antonio International Airport, the Henry B. Gonzalez Convention Center and the Alamodome will soon be informed and…

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Analyst: digital signage shows 'proven return on investment'

May 28, 2007

Investor's Business Daily: With people spending less time watching broadcast TV and reading print publications, advertisers are looking to digital alternatives…

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Out-of-home ad spending grows 27 percent

May 28, 2007

eMarketer: Spending on alternative out-of-home media, which includes video networks and digital billboards, grew 27 percent to $1.69 billion in 2006, according…

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Nokia engages London Tube riders with interactive sign/game

by James Bickers — Editor, Networld Alliance

May 28, 2007

Commuters waiting for their train are nothing if not a captive audience, and marketers are beginning to understand this. A great example of reaching this…

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DSE: Touchscreens gain focus

Deployers and vendors upgrade flatscreens with touch.

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Avocent, Gas Station TV announce partnership

May 15, 2007

HUNTSVILLE, Ala. — Avocent Corp. announced a partnership with Gas Station TV, to provide programming through video monitors and speakers integrated into gas…

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SSKA holds first digital signage council meeting

May 15, 2007

CHICAGO—On the eve of the Digital Signage Expo in Chicago, the Self-Service & Kiosk Association held its first meeting of a new council formed to help…

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New vending machine will dispense free drinks if you watch an ad

May 13, 2007

Digital World Tokyo: Vending operator Apex announced that it will unveil a new system in June called the MediCafe, an elaborate vending machine built around an…

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Tracking digital signage effectiveness

by James Bickers — Editor, Networld Alliance

Advanced tools can measure how well content is working.

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Self-Service & Kiosk Association announces formation of Digital Signage Council

May 9, 2007

During its annual membership meeting held in Las Vegas recently, the Self-Service & Kiosk Association (SSKA) announced the formation of a Digital Signage…

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Ohio healthcare company creates “Clinic TV”

May 6, 2007

EXTON, Penn. — Scala Inc. announced it is teaming with Hammond Communications to provide Holzer Clinic with a state-of-the-art communications network called…

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Digital Signage Today publishes guide on measurement and analysis

May 6, 2007

LOUISVILLE, Ky. — Digital Signage Today, a daily news and information portal devoted to the burgeoning digital signage industry, announced the publication of…

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Camera measures signage audience — from up to 10 meters away

May 6, 2007

KINGSTON, Ont. — A Queen's University Computing professor's invention – to be unveiled today at Google's corporate headquarters in California – provides a…

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SeeSaw Networks, Impart Media announce partnership

May 1, 2007

SEATTLE — Impart Media Group Inc. and SeeSaw Networks announced a strategic partnership broadly encompassing access to Impart's qualifying network affiliates…

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Neo Canada converts to BroadSign, adds screens

May 1, 2007

MONTREAL — Neo Advertising, the largest digital signage network operator in Canada, has converted its network of screens in 55 upscale shopping malls to the…

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Self Service Expo 2007 wrap-up

by Tracy Kitten — Editor, AMC

Exhibitors ran the gamut from retail to hospitality, hardware to software.

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Alternative out-of-home media spending soars

April 30, 2007

STAMFORD, Conn. — Alternative out-of-home media spending surged 27 percent to $1.69 billion in 2006 and is projected to grow at an accelerated 27.7 percent…

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