Advertising News & Media
British c-stores opt for more digital signage
December 10, 2007
Convenience Store magazine: Convenience stores in the U.K. are moving away from traditional advertising in favor of new methods, one of them being digital…
read nowCincinnati airport launches new video walls
December 3, 2007
CHICAGO — NEC Display Solutions of America announced the successful deployment of a digital signage program at the Cincinnati/Northern Kentucky International…
read nowDigital Signage Man, Woman of the Year announced
November 29, 2007
SILVERDALE, Wash. — Digital Signage Forum announced Kris Matheson of Artisan Live as Digital Signage Man of 2007, and Brandy Siler, executive sales consultant…
read nowThomson to launch new European in-store TV networks
November 29, 2007
CNN: French media and technology services company Thomson SA is in talks to launch in-store TV networks in France and other European countries, according to a…
read nowChild Watch Network launching national test
November 27, 2007
ASHEVILLE, N.C. — WatchIt Technologies Inc. has announced that wholly owned subsidiary Child Watch Network is launching a national beta test of its digital…
read nowDaktronics installs 500th digital billboard
November 26, 2007
BROOKINGS, S.D. — Daktronics Inc. announced its 500th digital billboard installation. The company installed its first digital billboard in 2001.
read nowVideo network coming to Subway restaurants
November 26, 2007
Media Daily News: InStore Broadcasting Network has cut a deal that will bring advertising and digital video content into Subways nationwide — not the transit…
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The psychology of digital signage
by David Drain
A neuroscientist analyzes the effects digital signage has on the brain.
read nowAdspace network lands 100th shopping mall
November 25, 2007
ST. LOUIS — Adspace Networks turned 100 today by turning on its digital signs at the Chesterfield Mall in St. Louis — its 100th mall location — to become the…
read nowDigital signage growth sparks metrics push
November 19, 2007
Advertising Age: Double-digit growth in out-of-home digital advertising means it is time for organized metrics — no easy feat for a market that includes…
read nowVisionChina Media files $100M IPO
November 13, 2007
Street Insider: VisionChina Media filed a registration statement with the SEC for an initial public offering of its common stock. The proposed maximum…
read nowNeo acquires Dutch POSTV
November 13, 2007
GENEVA, Switzerland — Neo Advertising announced the acquisition of POSTV, the leading in-store digital media network in the Netherlands. Financial terms of the…
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Digital signage, live TV and the law
An attorney explores the ramifications of using TV content on digital signs.
read nowConnecticut struggles with digital billboards
November 11, 2007
The Day: Digital billboards are at the heart of an intensified debate between those who consider themselves watchdogs of the federal Highway Beautification…
read nowBorders launches in-store TV network
November 11, 2007
The New York Times: A new strategy at Borders will reinforce the message that its stores are not just about books: the company has been installing 37-inch…
read nowDigital Signage Association launched
November 7, 2007
LOUISVILLE, Ky. — A new association for the $1.1 billion digital signage industry has officially launched. The Digital Signage Association has been created to…
read nowSeeSaw Networks joins OVAB
November 6, 2007
SAN FRANCISCO — SeeSaw Networks announced that it has joined the Out-of-Home Video Advertising Bureau. As a member of the industry organization, SeeSaw will…
read nowPRN launching retail media network in Brazil
November 6, 2007
PARIS, France — Thomson's Premier Retail Networks (PRN) business, part of the Group's Services division, announced it is expanding its international presence.
read nowStarbucks, Pepsi to premiere film on Shanghai subway screens
November 6, 2007
Wall Street Journal: A feel-good film about a girl from the Chinese countryside who moves to the big city to discover love, blogging and Starbucks will premier…
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Network profile: JetSet Media
by James Bickers — Editor, Networld Alliance
Luxury signage network brings information, ads to private air travelers.
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