Tapping the POS to test content

by James Bickers — Editor, Networld Alliance

POS data can provide insight into how well digital signage is working.

NYC cabbies threaten strike

by James Bickers — Editor, Networld Alliance

In-car screen network prompts driver dissatisfaction.

Connecting digital signs, cellular phones

by James Bickers — Editor, Networld Alliance

Cell phones may be key to the next generation of digital signage.

NBC selling ads on digital signs

by James Bickers — Editor, Networld Alliance

The broadcasting giant is now reselling screen time to its own clients.

Building a positive in-branch experience

by James Bickers — Editor, Networld Alliance

Financial institutions work to differentiate the customer experience.

The battle of the pump-top displays

by James Bickers — Editor, Networld Alliance

Digital signage tries to drive customers back into the c-store.

Managing digital signage content

by James Bickers — Editor, Networld Alliance

Best practices on how to bring your content under control.

MIT demonstrates wireless electricity

by James Bickers — Editor, Networld Alliance

Magnetically coupled resonance could someday mean the end of wiring.

Westinghouse announces new displays, expansion of PumpTop TV network

by James Bickers — Editor, Networld Alliance

June 18, 2007

Westinghouse Digital Electronics LLC, the fourth best-selling manufacturer of LCD screens in the United States, unveiled a trio of new offerings at InfoComm…

Muzak partnering with digital signage company

by James Bickers — Editor, Networld Alliance

June 18, 2007

Digital Signage Today has learned that Muzak, a pioneer in the field of in-store audio and a true household name, is entering the digital signage business.

Ziploc bag, blue water: the ""$2 touchscreen""

by James Bickers — Editor, Networld Alliance

Extreme innovation is extremely low-tech in this amazing video.

The case for retail digital signage

by James Bickers — Editor, Networld Alliance

As consumer expectations shift, digital signage becomes a crucial tool.

Understanding digital signage software

by James Bickers — Editor, Networld Alliance

Guidelines on what to look for when shopping for software.

Dutch company announces digital signage film

by James Bickers — Editor, Networld Alliance

May 28, 2007

Projecta, a Netherlands-based company with a 50-year history manufacturing projection screens and presentation furniture, announced its first products for the…

Nokia engages London Tube riders with interactive sign/game

by James Bickers — Editor, Networld Alliance

May 28, 2007

Commuters waiting for their train are nothing if not a captive audience, and marketers are beginning to understand this. A great example of reaching this…

Tracking digital signage effectiveness

by James Bickers — Editor, Networld Alliance

Advanced tools can measure how well content is working.

LevelVision receives patent on floor-mounted displays

by James Bickers — Editor, Networld Alliance

May 7, 2007

LevelVision, formerly IntelliMat, announced it has received its tenth U.S. patent. "Interactive and dynamic electronic floor advertising/messaging display…

St. Clair marks 25th anniversary

by James Bickers — Editor, Networld Alliance

Software giant celebrates a quarter-century in business.

DS-IQ measures effectiveness of digital signs

by James Bickers — Editor, Networld Alliance

April 25, 2007

MSNBC is reporting on DS-IQ, the Bellevue-based software company whose product does sophisticated, real-time analysis of the data generated by digital signage…

Microsoft, Adobe announce new player software

by James Bickers — Editor, Networld Alliance

April 16, 2007

Microsoft unveiled Silverlight, its new browser plug-in for playing media files and accessing interactive applications, at the National Association of…