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Microsoft, Adobe announce new player software
April 16, 2007 by James Bickers — Editor, Networld Alliance
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ClaudeMicrosoft unveiled Silverlight, its new browser plug-in for playing media files and accessing interactive applications, at the National Association of Broadcasters show on Monday, CNET reported. The software, which is being touted as an alternative to Flash, will be released in beta later this month.
Adobe also unveiled a new player application at NAB, the Adobe Media Player. Mac News Network reports that it is built around existing Flash architecture, and contains new tools for distributing and tracking media assets. The cross-platform player is based on open standards such as RSS and SMIL.
About James Bickers
James Bickers is the former senior editor of Retail Customer Experience, and also manages webinars for Networld Media Group. He has more than 20 years experience as a journalist and innovative content strategist, with publication credits in national, international and regional publications.
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