Is it time to hire more employees?

by Scott Sharon — CEO, START

Earlier I wrote a couple blogs about the down economy and how to survive it. Recently I have been thinking about ways to take advantage of the our current…

What Apple's Lion OS and Windows 8 mean for digital signage

by Don Pierson — Founder, President, Flypaper

Just when we think we've gotten a handle on how consumers engage with screens, Apple and Microsoft release new operating systems. This shouldn't seem like…

Off-the-wall retail digital signage

by Jeff Hastings — CEO, BrightSign

Since the mid-1990s when digital displays were first introduced, they have become a vital strategic asset for retailers and are now considered the most…

Staying true to your brand

by Matt Schmitt — President & Chief Experience Officer, Reflect Systems

When you create and nurture a brand, our customers are our audience. We tell them a story designed to communicate your value proposition in a way that will…

Forget fuel, Hybrid digital signage kiosks deliver ROI efficiency

I'm not making any revolutionary statement by saying the kiosk market is on a healthy and steady growth pattern. Earlier this spring, BCC Research came out…

My Twitter strategy on mobile & digital signage

by Steven Gurley

I have identified 25 mobile micro-trends that are having (or will have) an impact on digital signage.  Every day I tweet about these trends, but I do it in a…

5 reasons making dPOP the new path to purchase

by Ben Stagg — CTO, Vital Media, Inc

We're all aware of the digital revolution — most of us are a part of it. We also all know that the Internet has changed the path to purchase. Unlimited…

Where are the traditional menu board companies?

by Scott Sharon — CEO, START

I remember when I was studying for my master's degree in marketing one of the professors told me something I will never forget. He said you have to always know…

Introducing Intel: The scoop on Intel's Anonymous Audience Metrics

by Jose Avalos — director, retail & digital signage, intel

Advertisers are spending billions of dollars to advertise on digital signage, but they feel the pain of not being able to understand if people are even seeing…

5 best practices for retail digital signage

by Ben Stagg — CTO, Vital Media, Inc

As digital signage continues to gain traction as the most effective form of in-store advertising, it's important to consider best practices for deployment.

How to survive a down economy

by Scott Sharon — CEO, START

In my last blog I commented on how our poor economy was slowing down implementation of new technologies such as digital menu boards. I received a lot of…

Without integration, alert notification is useless

by Sean Matthews — President & CEO, Visix, Inc.

There are more than a handful of software and hardware vendors out there touting the fact that their products are CAP compliant. For the uninitiated, CAP…

Using professional digital content developers just makes sense

by Jeff Hastings — CEO, BrightSign

Where do you draw the line between DIY digital content development and using the services of professional digital content developers? It really depends on how…

Slow economic recovery slows digital menu board deployments

by Scott Sharon — CEO, START

Many of us have been working hard on the development of digital menu boards (and digital signage) and investing capital for several years because we believe…

Buyer beware: Traits to look for in digital signage software

by Bill Yackey — Manager, West IP Communications

Digital signage software companies spend a lot of time working on detail-oriented features for their platforms. After all, in a space that has become saturated…

Inward-facing digital signage for employees

by Steve Acquista — Director of Digital Signage, Black Box

We all know digital signage can take on different forms and target a wide array of audiences. But most information about digital signage that we hear and see…

How centrally-managed digital signage provides peace of mind

by Ben Stagg — CTO, Vital Media, Inc

Digital signage enables dynamic message management at point of sale, allowing a brand to change offers as often as desired.

Digital menu boards will change restaurant industry

by Scott Sharon — CEO, START

To begin I would like to state I am not stupid enough to believe the development of digital menu boards or digital signs are nearly as important as the…

2011's first half: The winds of change ... for the better

by Jeff Hastings — CEO, BrightSign

The changes since the first of the year have been exponential, not linear, in the complete digital signage as companies and individuals use, refine and…

The value of digital signage software isn't in its price

by Jeff Hastings — CEO, BrightSign

A few weeks ago, ABI Research announced that the global market for digital signage will grow from nearly $1.3 billion in 2010 to almost $4.5 billion in 2016.